Moonlight Digital

Social Media Manager

Troy, MI (On-site)

Salary Not AvailableMid LevelFull time

Posted 3 months ago

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Job Summary

Drive social media content creation and community engagement for clients, from concept to publication.

  • Own end-to-end social content production and posting.
  • Must-have: Experience filming and editing short-form video for Instagram/TikTok.
  • Standout: Proficient with Canva/Adobe CC and scheduling tools.

Job Description

Responsibilities

  • Develop and implement social media strategies that align with client business goals.
  • Film and edit short-form video content for platforms like Instagram and TikTok.
  • Create graphics and templates for social posts using tools like Canva or Adobe Creative Cloud.
  • Plan and maintain a monthly content calendar in collaboration with the team.
  • Pitch fresh, trend-driven content ideas to clients and internal team members.
  • Schedule and publish posts across social platforms using a social-media scheduling tool (e.g. Later, Hootsuite, Buffer).
  • Communicate directly with clients to gather assets, receive feedback, and get final approval on content.
  • Monitor audience engagement, respond to comments/messages, and build community around the brand.
  • Collect, analyze, and report on performance metrics (reach, engagement, views, etc.) to guide content strategy.
  • Adjust content and strategy based on analytics insights to improve performance over time.

Requirements

  • Experience filming and editing social media video content (short-form).
  • Strong design sensibility and comfort using canva / Adobe Creative Cloud (or equivalent tools).
  • Deep familiarity with current social media platforms (Instagram, TikTok, etc.) and a good sense for trends.
  • Excellent written and verbal communication skills, especially for client interaction and community engagement.
  • Ability to manage multiple tasks and deadlines: organized, proactive, and self-motivated.
  • Comfortable working with data: able to interpret metrics and make data-driven content decisions.
  • Creative mindset with a knack for brainstorming engaging, on-brand content ideas.
  • Collaborative team player who works well with designers, marketers, and other stakeholders.
  • Adaptable and flexible, able to pivot strategies as social platforms and trends evolve.
  • Attention to detail to ensure quality and consistency across all content.

Moonlight Digital

At Moonlight Digital, we help businesses grow and thrive in the digital space through innovative social media marketing strategies. From crafting compelling content to driving measurable results, our team is dedicated to elevating your brand and connecting you with your audience. Let’s transform your online presence together.

5 employees (4 in marketing)

Headcount Trend

Current headcount: ~5

Marketing Team

Marketing Team Size
4 (80% of company)