Social Media Manager at Maiva

District of Columbia, USA (On-site)

$70K/yr - $80K/yr (Est.)Mid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own Maiva\'s social voice and growth by planning calendars, creating content across platforms, and coordinating with design, influencer, and performance teams to drive engagement and learning.

  • Social & Content Ownership: Plan calendars and campaigns, then execute across key platforms to move engagement and reach.
  • Cross-functional Collaboration: Align with design, influencer, and performance teams to maintain tone, visuals, and performance guardrails.
  • Analytics & Growth: Track engagement metrics and identify growth opportunities to inform content and campaign decisions.

Job Description

Responsibilities

  • Plan and manage social media calendars and campaigns.
  • Create engaging content across Instagram, Facebook, and LinkedIn.
  • Collaborate with the design, influencer, and performance teams.
  • Track engagement metrics and identify growth opportunities.

Requirements

  • 3–6 years of experience managing social media for D2C or lifestyle brands.
  • Strong storytelling, writing, and visual communication skills.
  • Understanding of trends, analytics, and brand tone consistency.
  • Passion for wellness, plant-based living, and clean nutrition.
Armaara Innoventures Pvt. Ltd. logo

Armaara Innoventures Pvt. Ltd.

Armaara Innoventures Pvt Ltd brings to you Maiva - an innovative line of plant-based products, crafted with compassion & love. Understanding the needs of health-conscious individuals, the brand introduces a variety of vegan foods made from almonds, oats, cashews, and other wholesome ingredients. The happy folks at Armaara Innoventures aim to build a community of like-minded people through Maiva who are well informed to make the right decisions about their health & wellbeing.We are a part of the Mahaveera & SMMP Business group, which was incorporated in 1983 and currently spans multiple business areas including Logistics, Real Estate, Financial & Tax Services and others. Our business group currently has presence across the country in more than 50+ locations and more than 1000+ employees across our various business interests.

Founded in 2022
IND
10 employees (2 in marketing)

Traffic Signals

Monthly Visitors
43.3K
Traffic Source Mix
Search
45.2%
Direct
41.4%
Referral
7.9%
Social
4%
Paid
1.4%

Headcount Trend

Current headcount: ~16

Marketing Team

Marketing Team Size
1 (10% of company)