Social Media Manager at LightSpeed Track Events | San Francisco, CA | $1K/mo – $2K/mo

LightSpeed Track Events

Social Media Manager

San Francisco, CA (Hybrid)

$1K/mo – $2K/moIntern/New GradContract

Posted 2 months ago

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Job Summary

Own social content and paid social activation for a motorsports community, balancing organic growth, content production, and performance ads across Instagram and Facebook, with a calendar-driven approach and hands-on experimentation.

Content ownership: schedule 3–5 posts weekly, capture event content, and repurpose assets
Growth and measurement: drive follower growth, engagement, and attribution with UTM-tagged campaigns
Platform agility: stay ahead of algorithm changes and test new formats, including Ads Manager optimization

Job Description

Responsibilities

Attend select LightSpeed events throughout the year to capture onsite photo and video content
Produce and schedule 3–5 posts per week across Instagram and Facebook (feed, Reels, Stories)
Repurpose existing event photos and videos into fresh content between events
Own the content calendar — plan ahead, never go dark
Drive proactive organic growth — engage with relevant accounts, communities, and automotive creators to expand reach
Stay current on platform algorithm changes and emerging formats — what worked in 2023 won’t cut it
Build, manage, and optimize Facebook and Instagram ad campaigns via Meta Ads Manager
Manage monthly ad budget with a focus on follower growth and event awareness
Ensure proper UTM tagging on all paid campaigns for attribution accuracy
Monitor performance and adjust targeting and creative proactively — don't wait to be asked

Requirements

Proven track record growing Instagram and Facebook accounts — show us the numbers
Hands-on Meta Ads Manager experience required — you've built and optimized campaigns, not just boosted posts
Bay Area based with ability to travel to track venues across California
Self-directed and consistent — this role has minimal oversight by design

Preferred

TikTok experience is a plus
Passion for cars, motorsports, or automotive culture is a strong plus
Experience capturing and editing short-form video is a plus

LightSpeed Track Events

LightSpeed is a California-based driver's club built from the ground up by drivers, for drivers. We run premium HPDE and track day programs at Sonoma Raceway, WeatherTech Raceway Laguna Seca, Thunderhill Raceway, and Buttonwillow Raceway and more — with low car counts, professional instruction, and a proven safety record.But we're more than just track days. Our driver development program takes you from your very first lap all the way to a competition license — and we've done it, bringing novice drivers from absolute beginner to competing overseas in FIA-sanctioned pro series.For racing, we support drivers domestically in SCCA and NASA club racing, and in SRO and IMSA pro series — where we actively compete.What sets LightSpeed apart is what actually matters — strict operational protocols, a relaxed and welcoming environment, and a loyal community of returning drivers who found us through word of mouth. We also offer private group experiences for corporate team-building and special events.LightSpeed isn't just a track day — it's a motorsports home.

Founded in 2019

Dublin, California, USA

5 employees (1 in marketing)

lightspeedclub.com