Social Media Manager, Hip-Hop and R&B

New York City, NY (Hybrid)

$76K/yr - $95K/yr (Est.)Mid Level3+ years expFull time

Posted 2 weeks ago

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Job Summary

Own and shape hip hop and R&B social content from concept to posting, driving timely moments with artists and talent while tracking what fans actually engage with.

Content creation and publishing across key social channels
Calendar alignment with music releases, events, and SiriusXM programming
Performance analysis and audience insights to optimize strategy and reporting

Job Description

Responsibilities

Own the day-to-day content creation, publishing, and community management for our Hip-Hop and R&B social channels
Build and maintain a social content calendar that aligns with music releases, artist moments, events, and SiriusXM programming.
Develop creative assets—photo, video, memes, reels, and short-form content—that resonate with fans and reflect the tone of our brand.
Monitor social trends and platform features to keep the pages’ content fresh, timely, and culturally relevant.
Partner closely with programming, on-air talent, artists, and marketing teams to amplify key moments and campaigns.
Collaborate with SiriusXM brand social handles when relevant. Analyze content performance and audience insights to optimize strategy and share regular reporting with stakeholders.
Stay on top of news, emerging artists, and fan conversations in the Hip-Hop and R&B worlds to keep content in tune with the community.