Social Media Manager

Boston, MA (On-site)

Salary Not AvailableIntern/New GradInternship

Posted 5 months ago

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Job Summary

Drive HealthPair’s youth-focused social media presence as an unpaid role, owning content across Instagram, TikTok, and YouTube.

  • Own Instagram, TikTok, and YouTube content and posting.
  • Must-have: Prior nonprofit social media management and analytics experience.
  • Standout: Experience collaborating with Brand Ambassadors and producing short-form video.

Job Description

Responsibilities

  • Manage our social media platforms on Instagram, TikTok, and YouTube
  • Lead content strategy and scheduling for all social platforms
  • Create and post short-form videos, graphics, and interactive content, often in partnership with our Brand Ambassador
  • Engage with our community by replying to DMs/comments and interacting with creators
  • Track social trends and test new avenues for engagement (Lives, Stories, quizzes, etc.)
  • Report on analytics and optimize content based on performance
  • Work with CMO to plan targeted Boosts in alignment with social media budget

Requirements

  • Commitment of 10-15 hours per week

Preferred

  • Passion for health equity and youth empowerment
  • A background/degree in communication, social media management, marketing, or a related field (knowledge of healthcare is a plus)
  • Comfortable taking initiative and leading content development for a growing nonprofit startup
  • Prior experience managing social media platforms, specifically Instagram, TikTok, YouTube, and so on
HealthPair logo

HealthPair

HealthPair is a Boston-based nonprofit startup that aims to provide young adults with medical literacy resources to help them navigate the ever-complex U.S. healthcare system.

Founded in 2022
Boston, Massachusetts, USA
4 employees (1 in marketing)

Traffic Signals

Monthly Visitors
468
Traffic Source Mix
Search
32.4%
Direct
41.9%
Referral
12.7%
Social
10%
Paid
1.9%

Headcount Trend

Current headcount: ~4

Marketing Team

Marketing Team Size
1 (25% of company)