Responsibilities

• The daily management of channel operations (content planning, calendar management, caption copywriting, analytical reporting)
• Executing the social strategy for brand launches, in collaboration with cross-functional partners
• Audience and engagement growth across all owned channels to drive brand awareness and advocacy
• Develop channel-by-channel goals and effectively measure success
• Drive engagement, gathering feedback, and creating strategies to grow and strengthen our community
• Contribute concepts and ideas for always-on content and campaigns (6 Months)
• Cross-channel execution with the ability to strategically plan engaging content and push innovation across channels (6 Months)
• Collaboration and briefing cross-functional teams and external partners on opportunities to strategically feature content across owned social (6 Months)
• Light touch ad hoc content creation for Tik Tok, Instagram Stories, and Instagram, as needed (6 Months)
• Basic social reporting that measures content performance (6 Months)

Requirements

• 3-5 years experience working in social media management and content development within the beauty industry or related sectors
• Strong communication written and verbal skills and attention to detail, particularly in regards to consumer-facing content
• A customer-first mindset, with a passion for creating memorable content moments; willingness to challenge "what's expected" when it comes to the brand content landscape
• Understanding of SEO and web traffic metrics
• Strong understanding of social media KPIs and social media analytical reporting platforms
• Demonstrated ability to work across organizational teams, building cross-functional relationships and advocating for brand outcomes
• Passionate self-starter, decisive and able to move with speed to implement ideas
• Highly proactive, with the ability to work effectively with internal and external partners to make things happen with limited resources
• Must have experience with Figma, Adobe Photoshop, Canva, Capcut or other video editing software
• The ideal candidate will be willing to work from our LA Office at least 3 days per week to support the team.

Preferred

• creative thinker with a passion for beauty and social media
• love shooting content
• excel at making social-first graphics
• knack for analyzing and optimizing strategies in a collaborative environment

Benefits

• medical health insurance, 401K, equity in the form of Restricted Stock Units, Paid Time Off, Short Term and Long Term Disability leave, and a range of other benefits.