Social Media Manager

Albuquerque, NM (On-site)

$20/hr – $25/hrMid Level3+ years expPart time

Posted 2 months ago

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Job Summary

Drive Ex Novo Brewing Company’s social media by owning photography, content planning, and audience engagement across platforms to showcase culture, hospitality, and community impact.

  • Own day-to-day social content creation, posting cadence, and community interactions.
  • Must-have: 3+ years in social media, photography, or digital marketing.
  • Standout: Hands-on photography and video skills with platform optimization.

Job Description

Responsibilities

  • Manage Ex Novo Brewing Company’s social media accounts across Instagram, Facebook, TikTok, and other relevant platforms.
  • Schedule and publish posts, reels, stories, and promotional content.
  • Maintain consistent posting cadence and platform organization.
  • Monitor and respond to comments, messages, tags, and community interactions in a timely and professional manner.
  • Assist in maintaining a consistent brand voice and visual identity across social platforms.
  • Serve as primary day-to-day photographer for Ex Novo Brewing Company social media, marketing, events, merchandise, and digital content needs.
  • Capture photo and video content for: Beer releases, Merchandise launches, Taproom experiences, Food and beverage features, Events and festivals, Staff and lifestyle content, Community initiatives
  • Coordinate and execute content shoots in collaboration with the Creative Director and internal teams.
  • Edit and prepare social-first photo and video content optimized for platform performance.
  • Organize and maintain digital photo and video asset libraries in a clear and accessible manner.

Requirements

  • 3+ years of experience in social media management, photography, content creation, or digital marketing.
  • Strong understanding of Instagram, TikTok, Facebook, and short-form video content.
  • Strong photography skills with an eye for composition, lighting, storytelling, and brand consistency.
  • Video editing experience preferred.
  • Experience with Adobe Creative Suite, Lightroom, Canva, CapCut, or similar creative tools preferred.
  • Strong communication, organizational, and time management skills.
  • Ability to manage multiple priorities in a fast-paced environment.
  • Comfortable working nights, weekends, or events when needed for content coverage.
  • Hospitality, food & beverage, or lifestyle brand experience preferred.

Nice To Have

  • Short-form video editing
  • Copywriting and caption writing
  • Community engagement and customer interaction
  • Social analytics and reporting
  • Passion for craft beer, hospitality, events, and community-building

Benefits

  • Flexible schedule

Traffic Signals

Monthly Visitors
9.5K
Traffic Source Mix
Search
28%
Direct
48.4%
Referral
5.9%
Social
16.3%
Paid
1.4%

Headcount Trend

Current headcount: ~12

Marketing Team

Marketing Team Size
2 (17% of company)