Responsibilities

• Create and manage weekly and monthly content calendars
• Make sure content is recorded every week
• Help with content ideation
• Review and improve scripts and hooks
• Coordinate with our existing video editing team
• Make sure videos are edited and delivered on schedule
• Schedule and publish social media content
• Make sure Instagram Stories are posted consistently
• Manage and organize YouTube content
• Repurpose long-form content into short-form content

Requirements

• YouTube Growth Experience Required * We are actively building a brand-new YouTube channel and want YouTube to become a major part of our content strategy. * You should have experience with YouTube growth and understand long-form content strategy. * Our goal is to record long-form educational YouTube videos and then repurpose each video into approximately 8-10 short-form pieces of content for platforms such as: - Instagram Reels - YouTube Shorts - TikTok - Facebook * You should understand: - YouTube content ideation - Topic research - Titles - Thumbnail strategy - Hooks - Audience retention - Watch time - Average view duration - Subscriber growth - YouTube SEO - Calls to action - Repurposing long-form videos into short-form clips * We are especially interested in someone who has helped grow a YouTube channel from a small or brand-new starting point.

Preferred

• Nice-to-have: * Hyros * Riverside * Growing YouTube channels from zero * Video editing * Thumbnail strategy * Email marketing * Webinar marketing * Webinar slide decks * Conversion optimization * Experience with Hyros is preferred but not required * Experience with similar attribution or marketing analytics platforms is also valuable

Benefits

• Benefits: * Flexible schedule