Social Media Manager & Content Creator

Thermal, CA (On-site)

$65K/yr – $80K/yrMid Level2+ years expFull time

Posted 2 hrs ago

Job Summary

Own the end-to-end social media and photography program for DIHP, from content capture and editing to calendar planning, publishing and sponsor integration across MLSJ events.

  • Lead content creation and curation across Instagram, Facebook, TikTok and LinkedIn.
  • Manage the Roadrunners Instagram and develop a data-driven content calendar.
  • Coordinate with Sponsorship to ensure deliverables and proper tagging.

Job Description

Responsibilities

  • Capture high-quality photo content throughout the DIHP season, including competition highlights, behind-the-scenes coverage, sponsor activations, vendors, amenities, special events and more.
  • Edit, tag and organize an accessible and searchable library of photography assets for ongoing social media and general marketing use.
  • Ensure all content reflects the DIHP brand identity, visual standards and overall marketing objectives.
  • Capture dedicated photo and video content featuring DIHP Roadrunners team members, horses and team activities, both at DIHP and at other MLSJ competitions as applicable.
  • Shoot and edit reels and other social-first video content that showcases the DIHP Roadrunners.
  • Manage the day-to-day execution of DIHP's social media presence across Instagram, Facebook, TikTok and LinkedIn.
  • Manage the DIHP Roadrunners Instagram account, developing and executing on a dedicated content strategy that showcases the team’s participation in the MLSJ tour.
  • Develop and maintain a comprehensive social media content calendar in close coordination with the Marketing Manager.
  • Write engaging, on-brand captions and develop creative concepts for social media posts, stories, reels and campaigns.
  • Schedule and publish content consistently, ensuring timely coverage of important competition results, announcements, events and marketing initiatives.

Requirements

  • 2+ years creating and managing social media content for a brand, event, individual, sports team or agency.
  • A portfolio showing strong photography experience.
  • Proficiency with both a professional camera system and cell phone content gathering.
  • Working knowledge of Instagram, Facebook, TikTok and LinkedIn, including scheduling tools and native analytics.
  • Strong organizational skills with the ability to track many deliverables and meet same-day deadlines.
  • Ability to relocate to the Greater Palm Springs region for the full DIHP show season, with additional travel to MLSJ events also required.
  • Valid driver's license and the ability to work long days and weekends during the season.

Preferred

  • - Equestrian background or familiarity with hunter/jumper competition.
  • - Experience with live sports or event coverage.
  • - Experience with Canva and Adobe Creative Suite.

Benefits

  • Benefits: health insurance and travel expense reimbursement
Desert International Horse Park logo

Desert International Horse Park

With nearly 1.6 million square feet of competition and riding space, the Desert International Horse Park is one of the largest equestrian facilities in North America. Offering 14 weeks of world-class hunter jumper competition and 5 weeks of dressage from October through March, the facility is a destination location for thousands of equestrians, their horses, family and friends for several months annually. Competitors from all over the world travel to Thermal, CA to not only compete but to enjoy everything the desert has to offer.Surrounded by the beauty of picturesque mountains, the Desert International Horse Park is close to Palm Springs, Desert Hot Springs, La Quinta, Coachella and more unique places to discover. The area is known for its resort lifestyle with a selection of fine dining, art & film festivals, golf & tennis, outdoor adventures, and wonderful warm, dry weather in the winter months. As the Greater Palm Springs Convention & Visitors Bureau claims, come #findyouroasis in the desert.

Founded in 2019
Thermal, California, USA
24 employees (3 in marketing)

Salaries

Posted range

$65K/yr – $80K/yr

Taken straight from the job posting.

Social Media median pay in the United States

$78K/yr

Most pay falls between $65K and $100K. Based on 4,327 salaries.

See all Desert International Horse Park salaries

Marketing Team

Marketing Team Size
3 (13% of company)
Median Tenure
1.5 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
2.3K
Traffic Source Mix
Search
43.1%
Direct
32.8%
Referral
8.3%
Social
5.4%
Paid
3.3%

Headcount Trend

Current headcount: ~24
Desert International Horse Park logo

Social Media Manager & Content Creator

Desert International Horse Park · Thermal, CA · On-site