Responsibilities

• Manage and execute social media across platforms (Instagram, TikTok, etc.)
• Plan and maintain a consistent content and posting cadence
• Create and publish content (short-form video, posts, captions)
• Engage with the community through comments, DMs, and conversations
• Support newsletter creation and distribution
• Monitor trends and adapt content to stay relevant
• Track organic performance and provide insights to improve growth
• Collaborate with founders and contributors to align on brand voice

Requirements

• 1–3+ years of experience in social media management or community building
• Strong understanding of social platforms, trends, and engagement strategies
• Ability to create content using tools like CapCut, Instagram, or Adobe Suite
• Clear, thoughtful communication style when engaging with users
• Organized and consistent with execution
• Ability to operate independently in a fast-moving environment

Preferred

• Experience growing social accounts from early stage
• Background in content creation, storytelling, or brand building
• Experience with newsletters or community platforms
• Interest in wellness, connection, or social impact

Benefits

• Opportunity to be a founding voice in a mission-driven startup
• Equity in Owting with potential for future paid opportunities post-funding
• Direct ownership over brand presence and growth
• A collaborative, fast-moving team environment
• Recognition for creative and strategic contributions