Company Description Authentic Community Marketing specializes in helping brands grow awareness, engagement, and sales through expert social media strategies. By focusing on platforms like TikTok and Instagram, the team delivers tailored solutions in content creation, social media management, creative development, influencer management, and event promotion. Serving a diverse client base that includes startups and well-known brands in the baby, kid, and fertility industries, Authentic helps businesses establish meaningful digital connections. For companies looking to alleviate the complexities of social media, Authentic offers professional and innovative support to make a lasting impact. Role Description This is a full-time remote role for a Social Media Manager. The Social Media Manager will be responsible for developing and implementing social media strategies, creating original content, managing social media accounts, optimizing engagement across platforms, and analyzing performance metrics. Daily responsibilities will include collaboration with cross-functional teams, responding to online communities, and staying updated on emerging trends and platform features to refine strategies and enhance brand visibility. Qualifications - Proficiency in Social Media Marketing, Social Media Optimization (SMO), and platform-specific strategies like TikTok and Instagram - Strong skills in Content Strategy and Writing for social media and other digital platforms - Excellent Communication abilities, including stakeholder engagement and community management - Familiarity with social media analytics tools and the ability to interpret metrics for optimization - Creative mindset with the ability to follow and adapt to current trends - Ability to work remotely and manage tasks independently or collaboratively - Experience in influencer and event management is a plus - Bachelor’s degree in Marketing, Communication, or other relevant fields preferred