Social Media Manager

Responsibilities

• Manage monthly social media calendars across brands, ensuring content aligns with marketing campaigns, promotions, and brand priorities
• Manage social team including coordinator, content creators and social media contractors
• Coordinate with photographers, videographers, influencers, freelancers, and other creative partners to keep content production on schedule
• Ability to create, edit and post creative trend-setting and engaging content
• Manage project timelines, deadlines, and approval processes to ensure content is reviewed, approved, and ready to publish on time
• Review content for accuracy, brand consistency, messaging, and adherence to brand guidelines
• Coordinate feedback and revisions between internal teams and external partners to keep projects moving efficiently
• Oversee social media scheduling and publishing to ensure approved content goes live accurately and on time
• Monitor social media channels and ensure comments, messages, and customer concerns are addressed or escalated appropriately
• Track social media performance and prepare regular reports with insights and recommendations to improve engagement and reach

Requirements

• 5+ years of social media or digital marketing experience; restaurant, food and beverage, or hospitality experience preferred
• Experience managing social media calendars, project timelines, approval workflows, and external creative partners
• Strong understanding of social media platforms, publishing best practices, analytics, and performance reporting
• Ability to travel as needed, work occasional weekends and holidays, meet physical requirements of the role, pass required background and drug screenings, and provide proof of eligibility to work in the United States

Preferred

• restaurant, food and beverage, or hospitality experience preferred