Social Media Manager ($60-65k)

Coconut Creek, FL (On-site)

$60K/yr – $65K/yrMid Level4+ years expFull time

Posted 7 weeks ago

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Job Summary

Own social media execution and content development across major channels, coordinating calendars, campaigns, and brand voice to reach a youth and sports-focused audience while collaborating with product launches and junior-player programs.

  • Social & Content Engine: Manage multiple platforms, respond to engagement, and maintain consistent messaging across channels.
  • Campaigns & Brand Voice: Build campaigns and a distinct brand voice that scales with product launches and brand awareness initiatives.
  • Team Collaboration: Partner with Content Creation, Dynasty, and Diadem junior programs to target top junior players and amplify reach.

Job Description

Responsibilities

  • Manage all social media channels including Facebook, Instagram, YouTube, TikTok, and LinkedIn with ongoing management on weekends when needed
  • Coordinate and schedule all social media calendars
  • Work with Content Creation team to develop engaging and informing content
  • Develop campaigns to maximize audience and reach
  • Work closely with Dynasty Team and Diadem junior program to target top junior players across the country through digital marketing
  • Create consistent messaging and communication across all platforms
  • Respond to comments and direct messages in a timely fashion
  • Develop brand voice across all platforms
  • Create organic and fun content
  • Brainstorm with marketing team and all product launches, campaigns, and other brand awareness initiatives

Requirements

  • 4-6 years minimum of experience in similar role
  • Passion for racket sports
  • Experience managing various social platforms including Facebook, Instagram, TikTok, YouTube, and LinkedIn
  • Ability to multitask and manage several projects simultaneously
  • Excellent creative thinking skills to develop new, exciting campaigns
  • Strong work ethic to meet goals, targets, and objectives
  • Experience in content creation preferred

Preferred

  • Experience in content creation preferred

Benefits

  • 10 days PTO + 7 paid company holidays, health insurance, dental, vision, 401k matching, RSU stock plan
Diadem Sports logo

Diadem Sports

Our goal is to develop the most innovative, high-quality sports products in the world. We specifically design our products with a focus on helping players maximize their skills and compete at their highest level.Diadem offers a full product line of performance tennis and pickleball equipment including rackets, paddles, strings, bags, grips, accessories and apparel. We're dedicated to achieving superior levels of quality in our products - and our extensive development process and rigorous testing ensures that we meet those standards in all that we do. Diadem is an American-based brand, with an international presence. Designed by players, for players.

Founded in 2012
Pompano Beach, Florida, USA
51 employees (8 in marketing)

Traffic Signals

Monthly Visitors
70.1K
Monthly Google Ads Budget
$9.5K
Traffic Source Mix
Search
43.6%
Direct
46.9%
Referral
5.2%
Social
3.6%
Paid
0.6%

Headcount Trend

Current headcount: ~51

Marketing Team

Marketing Team Size
6 (12% of company)
Marketing Roles Posted (Last 30 Days)
1