Social Media Lead at Posh | New York, USA | $150K/yr – $170K/yr

Social Media Lead

New York, USA (On-site)

$150K/yr – $170K/yrSenior Level5+ years expFull time

Posted 5 months ago

Job Summary

Lead and own the social content engine for a consumer brand, driving viral formats and creator partnerships across Instagram, TikTok, and LinkedIn.

Must-have: 5+ years leading or running social for a consumer brand or culture-first company.
Standout: Builds a high-output content engine with viral video formats, mini-docs, and creator partnerships.

Job Description

Responsibilities

Own ideation, production, and publishing of high-quality content across our core social platforms (Instagram, TikTok, and LinkedIn).
Build a high-output content engine that includes viral video formats, mini-docs, interviews, event recaps, BTS, and memes.
Capture and tell stories that spotlight Posh organizers, community moments, and the culture behind the experiences on our platform.
Lead social coverage for key marketing moments: launches, campaigns, and internal events, ensuring strong narrative and consistency.
Collaborate cross-functionally with Community, Customer Success, Product, New Verticals and with external partners to align messaging, timelines, and execution.
Utilize our social channels as a tool for helping other teams achieve their objectives while maintaining impression maximization as your number one goal.
Develop and manage day-to-day content calendars, posting cadences, and creator workflows.
Build creator and influencer partnerships that grow reach and strengthen brand credibility.
Track trends, engagement, and performance metrics to continuously improve creative output and growth.

Requirements

5+ years of experience leading or running social for a consumer brand, community-led product, or culture-first company.
Social-first storyteller with a strong eye for visual aesthetic, hands-on production/editing skills, and comfortable on camera
Proven track record of growing community and engagement organically with a high attention to detail
Deep understanding of creators, culture, and the niche communities that are creating the mass culture of tomorrow
Strong creative instincts paired with operational excellence. You can manage multiple projects and hit deadlines
Experienced in creator partnerships, UGC campaigns, and collaborative content series
Proficient in tools like Figma, Adobe Creative Suite, and video editing tools. Bonus if you’re up-to-date on how the latest AI tools can significantly improve your workflows!
Comfortable moving fast, iterating often, and turning trends into repeatable content formats

Preferred

Bonus if you’re up-to-date on how the latest AI tools can significantly improve your workflows!

Posh

Posh is a venture backed conversational AI company that spun out of MIT's AI lab in 2018 🚀We are committed to democratizing access to banking and accelerating the responsible adoption of AI for financial institutions, transforming how they serve their communities and employees.We transform how financial services companies connect with their customers and automate contact center workflow. Our AI platform spans messaging and voice channels.We're hiring talent across the board! Come join our highly talented, passionate team to completely change conversational and generative AI!

Founded in 2018

Boston, Massachusetts, USA

156 employees (19 in marketing)

www.posh.ai