Social Media & Influencer Partnerships Coordinator

New York City, NY (Hybrid)

$60K/yr – $65K/yrMid LevelFull time

Posted 7 hrs ago

Job Summary

Own the social content program end-to-end for Food Bank NYC, including creating platform-appropriate content, managing calendars and community interactions, and sourcing timely event coverage and partnership opportunities.

  • Own editorial calendars and cross-platform publishing processes.
  • Identify and help activate creator, influencer, and partner opportunities aligned with the mission.

Job Description

Responsibilities

  • Content & Social Media
  • Support the creation of engaging, platform-appropriate content, including copy, graphics, carousels, Reels, Stories, and short-form video.
  • Produce original content under the direction of the Senior Social Media Manager and in alignment with campaign goals, editorial direction, brand voice, and organizational priorities.
  • Elevate the voices and experiences of neighbors, community partners, volunteers, and staff through respectful, dignity-centered storytelling.
  • Schedule and publish approved content across social platforms.
  • Help maintain content calendars and campaign timelines.
  • Oversee community management across all platforms, monitoring comments, DMs, mentions, and relevant conversations, responding where appropriate and escalating sensitive or high-risk issues.
  • Stay current on social media trends, cultural moments, platform changes, and emerging formats, proactively bringing forward thoughtful, mission-aligned opportunities for Food Bank to engage.
  • Events & Field Content
  • Support social media coverage of events, activations, press moments, volunteer opportunities, and partner visits across NYC.

Requirements

  • 1–3 years of experience in social media, digital communications, content creation, marketing, journalism, or a related field.
  • Strong understanding of Instagram, TikTok, Facebook, and LinkedIn and how to create content for different platforms.
  • Demonstrated interest in New York City's cultural landscape, including entertainment, comedy, food, sports, media, creators, and emerging social trends.
  • Strong writing, editing, and communication skills.
  • Comfortable creating and editing short-form photo and video content.
  • Proactive and curious, with the ability to identify opportunities and bring forward ideas.
  • Strong organizational skills and attention to detail.
  • Comfortable working in a fast-paced environment and responding to timely opportunities.
  • Demonstrated ability to approach community storytelling with empathy, respect, and good judgment.
  • Experience with Canva, CapCut, Excel/Google Sheets, social scheduling tools, and basic photo/video editing preferred.

Preferred

  • Experience supporting live events or activations on social media
  • Basic video editing and graphic design skills (Canva, Adobe, CapCut, etc.)
  • Familiarity with issue-based or advocacy communications
  • Knowledge of NYC communities or community-centered storytelling
  • Spanish or another commonly spoken NYC language a plus

Benefits

  • Competitive Health Benefit Package (Medical, Dental & Vision)
  • 403(b) Retirement Plan with company match
  • Generous paid time off (PTO, Holidays, Birthday Off, Volunteer Time, 4-Day Work Weeks during the Summer & more!)
  • Paid Parental Leave
  • Flexible Spending Accounts (FSA), Dependent Care Accounts (DCA) & Commuter Reimbursement Accounts (CRA)
  • Learning & Development Opportunities (Robust LinkedIn Learning library, Lunch & Learn Sessions, internal employee development & more)
  • EAP, wellness and mental health resources
  • Discounted staff perks (e.g., movie tickets, gym memberships, travel)
Food Bank For NYC logo

Food Bank For NYC

For 40+ years, Food Bank For NYC has been empowering every New Yorker to achieve food security for good.Through nearly 800 pantries, kitchens, and campus partners across all five boroughs, we meet people where they are with fresh, culturally relevant food, SNAP support, and the tools they need to thrive.Together, we're building a city where no one goes hungry. Learn more at foodbanknyc.org.

Founded in 1983
Bronx, New York, USA
316 employees (17 in marketing)

Salaries

Posted range

$60K/yr – $65K/yr

Taken straight from the job posting.

Influencer Marketing median pay in the United States

$90K/yr

Most pay falls between $74K and $118K. Based on 840 salaries.

See all Food Bank For NYC salaries

Marketing Team

Marketing Team Size
15 (5% of company)
Median Tenure
3.1 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$450K
Last Raise
$450K
Grant, 2 years ago

Funding History

  • Jan 2024
    Grant
  • Jun 2023
    Grant • $450K
  • Jul 2022
    Grant

Traffic Signals

Monthly Visitors
155.8K
Monthly Google Ads Budget
$11.5K
Traffic Source Mix
Search
47.1%
Direct
47.7%
Referral
4.2%
Social
0.6%
Paid
0.3%

Headcount Trend

Current headcount: ~315
Food Bank For NYC logo

Social Media & Influencer Partnerships Coordinator

Food Bank For NYC · New York City, NY · Hybrid