Social Media Influencer and Content Coordinator

Stoughton, MA (Hybrid)

$57K/yr – $63K/yrMid LevelFull time

Posted 18 hrs ago

Job Summary

Own the influencer strategy for Franklin Pickleball, from discovery and outreach to campaign management and relationship building, while coordinating product seeding, analytics, and long-term creator partnerships.

  • Build and maintain creator pipelines
  • Drive influencer campaigns and track performance

Job Description

Responsibilities

  • Research and identify influencers, content creators, pickleball players, coaches, and lifestyle personalities who align with the Franklin Pickleball brand.
  • Build and maintain a pipeline of micro, mid-tier, and top-tier creators.
  • Reach out to potential collaborators through email, direct messages, and other communication channels.
  • Manage the pickleball social channels
  • Evaluate creators based on audience demographics, engagement, content quality, and brand fit.
  • Coordinate product gifting and sampling programs for influencers and creators.
  • Track shipments, product requests, and creator deliverables.
  • Manage influencer agreements, campaign timelines, and communication.
  • Ensure creators receive the information and assets needed to successfully promote Franklin products.
  • Build long-term relationships with creators, athletes, ambassadors, and brand partners.

Requirements

  • - Bachelor’s degree required with a focus in marketing
  • - 0-3 years of experience in Social Media Content or applicable internships, ideally with a consumer or sporting goods company

Preferred

  • - Passion for pickleball and familiarity with the sport's community.
  • - Existing relationships with sports, fitness, or lifestyle creators.
  • - Experience with affiliate marketing or ambassador programs.
  • - Knowledge of influencer contracts, FTC guidelines, and sponsored content best practices.
  • - Experience working with sports or consumer product brands.

Benefits

  • - Employee Discounts
  • - 401K with immediate participation and a 1% match, a retirement 401(K) match of 3% safe harbor match, plus a potential profit-sharing retirement contribution of 1% after a full calendar year of employment
  • After 30 Days Waiting Period:
  • - 20 days PTO program/13 Paid Holidays (prorated)
  • - Health, Dental, Vision Insurance
  • - Company Paid AD&D and Life Insurance (2 times Base Salary)
  • - Voluntary Life and AD&D Insurance
  • - Voluntary Accident Insurance, Critical Illness or Hospital Indemnity
  • - Company Paid Short- and Long-Term disability plans
  • - Flexible Spending with $680 Carry Over option and Dependent Care Account Plans

FRANKLIN SPORTS INC

Shop Franklin Sports for sports gear, baseball equipment, indoor & outdoor games. Soccer, football, & more. View our full catalog of equipment, gear & games.

Memphis, Tennessee, USA
5 employees (1 in marketing)

Salaries

Posted range

$57K/yr – $63K/yr

Taken straight from the job posting.

See all FRANKLIN SPORTS INC salaries

Marketing Team

Marketing Team Size
1 (20% of company)
Marketing Roles Posted (Last 30 Days)
1

Headcount Trend

Current headcount: ~5

Social Media Influencer and Content Coordinator

FRANKLIN SPORTS INC · Stoughton, MA · Hybrid