Responsibilities

• Gain an understanding of social media & marketing strategies, including a social media marketing plan.
• Create and refine brand image and architecture through exposure to business decision-making processes, leveraging analytics and strategic risk-taking.
• Create multi-media content (photos, videos, and graphics) to post to the CIA’s social media and track analytics.
• Observe and participate in community engagement, including responding to social media comments and messages with guidance.
• Update restaurant menus on the CIA’s website. Learn, create and execute marketing campaigns, paid media campaigns, utilizing analytics and loyalty marketing.
• Learn how to build, set, and utilize an editorial calendar.
• Develop photography and video imaging skills.
• Any and all other duties as assigned.

Requirements

• Education:
• Current CIA student, pre-Extern.
• Experience:
• Previous Social Media experience.
• Required Skills:
• Excellent written, verbal communication and strong presentation skills required.
• Strong teamwork and interpersonal skills; ability to be adaptable, dependable and handle multiple priorities simultaneously.
• Exceptional organizational skills.
• Strong administrative abilities.
• Strong computer experience in MS Office suite products, i.e. Word, Excel, PowerPoint.
• Work requires continual attention to detail in composing, typing and proofing materials, establishing priorities and meeting deadlines.

Preferred

• Passion for social media.
• Experience with Earn & Learn and personal social media channels.