Responsibilities

• Execute Knit's conference presence using our established playbook; reliable and on-brand, without needing to reinvent logistics each time
• Plan and run regional roadshows in partnership with Product Marketing, featuring thought leadership, product showcases, customer stories, and networking
• Adapt programming to each local market, no copy-pasting a generic or US-centric format into other regions
• Design in-person touchpoints specifically aimed at reaching Fortune 500 / target ICP accounts, not just general conference foot traffic
• Build and run an ongoing virtual community for market researchers; a reason for our audience to stay engaged between events vs just a mailing list
• Design content-led community formats anchored in Knit's proprietary data and strategic topics, beyond generic conference dinners and panels toward something differentiated
• Partner with product marketing and thought leadership owners to source the data and points of view that anchor community programming
• Build and nurture relationships with customers who can serve as advocates: speakers, references, case study participants, and community contributors
• Identify and cultivate customer stories to feature across roadshows, the virtual community, and other programming in partnership with Product Marketing
• Partner with the Marketing Operations & Campaigns Manager on lead capture, tracking, and follow-up logistics for events

Requirements

• Experience building or running a community program (virtual community, membership program, always-on advocate network), not just executing one-off event logistics
• A track record designing content-led event formats, comfortable using proprietary data or a point of view to drive engagement rather than defaulting to standard panels/dinners
• Field marketing experience running programs across different regions, with real cultural/local sensitivity rather than one reused template
• Customer marketing or advocacy experience: comfortable building 1:1 relationships with customers and turning them into champions
• A strategic thinker who can operate with some ambiguity and build new formats, not just execute a checklist
• Comfortable partnering with an operations/campaigns function on logistics without owning those systems yourself

Preferred

• Bonus: Experience in the market research / insights industry, or familiarity with its conference circuit (Quirks, IIeX, etc.)

Benefits

• Competitive Salary + Commission (for applicable roles)
• Equity Options
• Healthcare (Medical, Dental, and Vision)
• Additional Coverage
• Company Laptop
• One-time Onboarding Technology Stipend
• 401(k) with Company Match
• Flexible Time-Off
• Hybrid Working
• and more...