Responsibilities

• Work hand-in-hand with our Social Media & Marketing Manager to execute content strategy across Instagram, TikTok, Facebook, and emerging platforms
• Help build and maintain content calendars that keep up with our fast-moving brand and campaign schedule
• Jump in on content shoots, capture behind-the-scenes footage, and assist with short-form video creation and editing
• Engage with our community, responding to comments, DMs, and mentions with a voice that feels authentic and on-brand
• Stay ahead of trends, platform updates, and competitor activity so we’re always one step ahead
• Keep our website fresh and accurate, updating copy, images, and service/product listings on a rolling basis
• Flag issues quickly and work with the team to resolve them without letting things slip through the cracks
• Support SEO-informed content updates to ensure we’re showing up where it matters
• Assist our Marketing Manager in setting up, monitoring, and optimizing paid campaigns across Meta, TikTok, and Google
• Pull performance reports and surface insights that help the team make smart, fast decisions

Requirements

• 2–4 years of experience in social media or digital marketing, ideally supporting a brand that was scaling quickly
• You’ve worked in or are drawn to startup or high-growth environments; you know how to move fast without sacrificing quality
• You’re a natural collaborator who can take direction from a manager and also bring your own ideas to the table
• You’re proficient across Instagram, TikTok, and Facebook; both organic and paid
• You have hands-on experience with a website CMS (Squarespace, WordPress, Wix, or similar)
• You write well, understand brand voice, and can adapt your tone for different platforms and audiences
• You’re organized, proactive, and don’t wait to be told twice, you anticipate needs and follow through
• Experience in beauty, aesthetics, or wellness is a strong plus
• You’re a natural collaborator who can take direction from a manager and also bring your own ideas to the table

Preferred

• Experience in beauty, aesthetics, or wellness is a strong plus
• Canva, Adobe Creative Suite, CapCut, Meta Business Suite, or Google Ads Manager experience is a bonus