Responsibilities

• Ideate and execute a consistent stream of high-quality social content (primarily video + photo), aligned to brand voice, tone, and business priorities.
• Capture content on-site at customer locations, trade shows, and in our showroom, including and not limited to product demos, installations, behind-the-scenes, interviews, and on-site storytelling.
• Edit and deliver content optimized for each platform (e.g., Instagram, LinkedIn, YouTube, TikTok as applicable), including reels/shorts, stories, carousels, and longer-form video as needed.
• Write and publish on-brand captions and supporting copy for posts. Contribute to blog posts and website landing pages.
• Ensure all content maintains consistent brand standards such as voice, tone, terminology, visual style, and accuracy, inclusive of communicating technical topics.
• Coordinate with Sales and internal stakeholders to plan and schedule customer visits, interviews, and event coverage.
• Maintain a content calendar and publishing cadence; ensuring timely delivery around timelines, deadlines, product launches, events, and campaigns.
• Leverage performance metrics to continuously optimize content formats, topics and publishing strategy.
• Manage and organize media assets (raw footage, edits, b-roll libraries, photos) for reuse and distribution.

Requirements

• Bachelor Degree in Marketing, Business or a closely related area of study.
• Willingness, ability and excitement for extensive travel to customer locations, trade shows, and our showrooms, including occasional extended early and late hours tied to event coverage.
• 3-5 years of professional experience in a corporate structured business environment creatingcontent for social media.
• Ability to provide a professional Portfolio of work samples required inclusive of links or files demonstrating social content) with an emphasis on video.
• Proven technical ability to shoot and edit video (smartphone + camera), including lighting, audio, framing, and post-production skills.
• Experience using Design/Editing tools: Adobe Creative Cloud or Canva.
• Demonstrated data driven results translating technical topics into clear, engaging content for a professional audience.
• Strong writing and editing skills with a proven ability to maintain a consistent brand voice and tone.

Preferred

• Industry familiarity in lighting, interior design, architecture, construction, or property development is preferred but not required.
• HubSpot or Sprout Social experience is preferred.
• PIM/DAM experience is preferred.

Benefits

• Our competitive salary and benefits package includes: paid time off; medical & dental coverage (including family coverage), vision, life, 401(k); tuition assistance; and continuous training and development.