Responsibilities

• Develop and implement a comprehensive social media strategy aligned with POCAAN’s mission and strategic plan.
• Create, edit, and publish engaging content (photos, videos, graphics, reels, stories, captions)
• Manage daily activity across platforms (Facebook, Blue, Instagram, LinkedIn, TikTok, and X)
• Maintain a consistent posting schedule and content calendar (Content is posted at least daily or every other day).
• Produce culturally relevant storytelling that highlights community outreach and impact
• Capture and edit photo and video content for campaigns, events, and programs
• Design graphics using Canva, Adobe Creative Suite, or similar tools
• Develop creative campaigns that increase community awareness, engagement, and support
• Ensure brand consistency across all digital channels
• Respond to comments, messages, and inquiries in a timely and professional manner

Requirements

• 2+ years of experience in social media, marketing, or communications
• Strong content creation skills (photography, video, graphics, writing)
• Experience managing multiple social media platforms
• Excellent communication and storytelling skills
• Ability to work independently and collaboratively in a fast-paced environment
• Strong organizational skills and attention to detail

Preferred

• Experience in nonprofit, public health, or community-based organizations
• Proficiency with tools such as Canva, Adobe Creative Suite, CapCut, or similar
• Knowledge of social media analytics tools (Meta Insights, Hootsuite, etc.)
• Experience with culturally responsive or community-centered communications
• BS in communications or related fields, a master's is preferred