Responsibilities

• Develop and maintain a social media content calendar for Instagram, Facebook, and LinkedIn as well as other platforms.
• Create, edit, and publish photo and video content using tools such as Canva, Adobe Creative Suite, or mobile editing apps.
• Write captivating, brand-aligned captions, and copy tailored to each platform.
• Schedule and post content consistently across all active channels.
• Engage daily with followers — responding to comments, messages, and community posts in a timely and authentic way.
• Track key metrics (follower growth, engagement rate, reach) and prepare performance reports with recommendations for optimization.
• Collaborate with onsite teams to capture property highlights, events, and resident experiences.
• Stay current with social media trends, algorithm updates, and emerging platforms (especially TikTok), bringing new ideas to the team.
• This role requires schedule flexibility, including occasional evenings and weekends, to support community events and activities.

Requirements

• 1-2 years of experience in social media management, digital marketing, or content creation.
• Strong writing and communication skills with a flair for visual storytelling.
• Basic graphic design and photo/video editing skills (Canva, Adobe Creative Suite, or similar).
• Deep familiarity with Instagram and Facebook best practices; TikTok experience a plus.
• Comfort with analytics tools (Meta Insights, Google Analytics, or similar).
• Creative, proactive, and highly organized — able to manage multiple projects and deadlines.
• Team player who thrives in a collaborative environment.

Preferred

• TikTok experience a plus.

Benefits

• Competitive salary
• Health, dental, and vision insurance
• 401(k) with company match
• Paid time off and holidays
• Employee Housing Discount
• Employer-Paid Coverage (Life and Long-Term Disability Insurance)
• Employee Assistance Program
• Employee Referral Program
• Ongoing training and internal growth opportunities