Social Media Coordinator

Houston, TX (Hybrid)

$50K/yr – $55K/yrEntry Level1+ years expFull time

Posted 2 hrs ago

Job Summary

Own the end-to-end advertiser content workflow from asset collection and copy editing to post publication, manage boosting budgets and reporting, and support agency clients and publisher profiles across multiple accounts.

  • Own the end-to-end post creation and approval workflow
  • Manage targeting, pacing and reporting for paid social
  • Support editorial and client needs across multiple client accounts

Job Description

Responsibilities

  • Own advertiser’s content request fulfillment process from start to finish. You will ensure that the advertising client has provided the necessary assets for post creation, write/edit the copy for the social post, modify links/visuals as needed, get editorial and client approval on the post, and publish the post on the publisher’s social profile.
  • This process also includes managing the boosting budget for these sponsored content. This includes building the target audience, properly pacing the budget spend, and being able to share reporting on results if requested.
  • You will also support the rest of the social media team with the agency clients. Requests include copywriting, organizing client content assets, and setting up paid social media audiences/campaign structures.
  • You may also manage several publisher’s promotional-focused social media profiles. This means reviewing and responding to comments and ensuring daily content (through manual posting or automated feed implementation).

Requirements

  • 1 year of proven experience in creating and executing social media content and proven paid campaign experience from start to end.
  • Bachelor’s degree or equivalent experience in marketing, communications, advertising, or related field
  • Superior written and verbal communication skills, as well as the ability to effectively work with editorial teams
  • Experience with creating posts on Facebook, Instagram, and LinkedIn. Twitter and other social channels are a huge plus!
  • Experience using Facebook Ads Manager and other paid social media tools
  • Ability to perform light design work (typically in Canva)
  • Self-starter and quick to execute, brainstorm, and communicate with clients and sellers
  • Content marketing and SEO writing experience is a plus!
  • This role requires the position to have an in-office presence of 3 days a week.

Benefits

  • Physical Wellbeing: Medical, Dental, and Vision coverage to keep you and your family healthy.
  • Invest for the Future: Competitive retirement plan with matching program in most markets.
  • Generous Paid Time Off: Recharge with ample time off, including holidays and vacation.
  • Paid Parental Leave: Support for growing families, with paid leave for new parents.
  • Monthly Child & Dependent Care Reimbursement: Financial support for the care of your loved ones.
  • Emotional Wellbeing: Be your best self with our mental wellness benefits.
  • LGBTQ+ & Inclusive Health Services: Inclusive healthcare designed for every individual’s unique needs.
  • Fertility Coverage & Menopause Support: Helping you along every step of your family journey.
  • Pet Wellness Reimbursement & Rover Credits: We care about your pets, too – helping you keep them happy and healthy.
  • And more, click here for additional benefits and details.
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Hearst Newspapers

We are at the intersection of what matters- To the local communities we serve.- To the national conversation we inform.- To the employees we invest in.- To the advertisers whose results we deliver.Today, Hearst Newspapers (HNP) employs over 2,500+ employees and encompasses more than 75 brands across a national network, with an unparalleled commitment to the communities we serve. While our reach is national, giving us a vast array of resources, our focus is local. Our comprehensive portfolio of modern local and regional brands, services, and solutions redefines what ‘local news’ means and how it connects communities across the country. We inform, educate, and entertain 45 million digital visitors monthly and over 6 million print readers weekly through a collective network of 50+ leading websites, 28 daily and 50 weekly publications, innovative digital products, and businesses such as King Features, Hearst DevHub, and more. It is our mission to be the most trusted, most respected and most accurate source of news and information in the communities that we serve. We place our readers' interests above all others, and dedicate ourselves to the principles of truthfulness, fairness and independence. We understand that the free flow of accurate information is vital to our system of government and the foundations of our economy.In addition to our journalistic commitment, HNP partners with thousands of local, regional, and national businesses, providing best-in-class advertising and marketing services each year.Please consider joining us at HNP. You will have the opportunity to create your story and evolve your local news landscape. Your headline awaits!

New York, New York, USA
3.5K employees (1,888 in marketing)

Salaries

Posted range

$50K/yr – $55K/yr

Taken straight from the job posting.

See all Hearst Newspapers salaries

Marketing Team

Marketing Team Size
1,590 (45% of company)
Median Tenure
4.5 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Google Ads Budget
$205.9K

Headcount Trend

Current headcount: ~3.5K

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Social Media Coordinator

Hearst Newspapers · Houston, TX · Hybrid