Responsibilities

• Plan, create, and execute social media campaigns, working with partners on content creation, graphic visualization, before scheduling the campaign, providing real time monitoring of its effectiveness, including actively promoting and assisting in the campaign itself.
• Develop templates, or use existing templates, to prepare reports on statistics and monitor all relevant social media sites.
• Create short, tailored content about ongoing works, achievements, and priority programs as identified by the client, as well as tailor content for interactions and responses to audience comments on these accounts.
• Maintain social media activity, coordinating a social media calendar with online activity and partnering with Directorates and Program Offices to ensure proper online messaging and relevancy, ensuring message consistency across social media networks.
• Create standardized methods and a process guide to help operate and maintain relevant social media accounts, monitoring and commenting appropriately to promote mission and digital presence. This includes ensuring that the accounts are actively updated with new content, responses are made to posts referencing the account to facilitate interactions and ensure that content is created in a manner that offers guidance and ensures unity of messaging across all accounts and platforms.

Requirements

• Bachelor’s degree in business, communications, media, or related field, and at least four (4) years of relevant experience, or at least two (2) years of experience with a Master’s degree or higher in business, communications, media, or related field.
• Understanding and experience with closed captioning and Section 508 accessibility to ensure all social media posts are accessible to people with disabilities.
• Ability to obtain and maintain a Public Trust.
• Must be able to write copy for regular (weekly, monthly) social media posts for social media platforms.
• Create and curate social media content.
• Update social media content library, including developing content based on planned editorial calendar.
• Coordinate graphic creation with designer complete visual needs and deliver on deadline.
• Collaborate with creative team to implement paid social media advertising campaigns.
• Manage a regular response cadence to respond to customer comments on social media platforms.
• Identify opportunities to optimize social strategies to improve performance.

Benefits

• Paid Holidays
• Life insurance
• Disability insurance
• 401(k) matching
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance
• Flexible schedule
• Flexible work from home options available.