Social Media Coordinator, Betches Sports (Freelance)

USA (Remote)

$55K/yr - $66K/yr (Est.)Intern/New Grad3+ years expFull time

Posted 2 hrs ago

Job Summary

Own and steer the Betches Sports content cadence from creation through live coverage, driving reactionary and serialized pieces, shaping community interaction, and translating sports moments into culture-forward conversations.

  • Own content creation and real-time coverage across social channels
  • Shape sports culture conversations for a women-first audience

Job Description

Responsibilities

  • Content Creation
  • - Ideate, pitch, create and post reactionary content, both static and video, in the tone of Betches Sports
  • - Keep a finger on the pulse of major trending sports topics and pitch content that is relevant to the biggest stories happening in sports
  • - Be available for quick turn, video edit support as needed
  • - Assist in development and creation of serialized sports content
  • - Manage cadence of Betches Sports Instagram Stories, building out calendars that include space for both reactionary content and community building interactive series
  • Real-Time & Live Coverage
  • - Provide live and reactive coverage for predetermined games and major sports moments, including select nights and weekends.
  • - Balance proactive planning with reactive content during fast-moving news cycles.
  • - Identify moments worth amplifying in real time and execute quickly.

Requirements

  • Deep sports knowledge and genuine sports fandom — this is the #1 requirement. You follow games, athletes, storylines, and online discourse daily.
  • At least 3 years experience creating content for social media, either for yourself or for a Sports/Entertainment brand
  • Working knowledge of Canva and Premiere/Capcut/InShot/Edits or another video editing software
  • A strong POV when it comes to sports content – we don’t report what’s happening in sports, we drive cultural conversations around sports
  • To know ball in a way that allows you to make niche references that the girls will love and appreciate
  • A willingness to rage bait sports fans (without being mean about it)

Preferred

  • Experience working with sports media, digital publishers, or creator-led brands.
  • Familiarity with social analytics and performance-driven iteration.
  • Understanding of how organic social content supports broader brand, editorial, or sponsorship goals.
  • A genuine fan of Betches who understands our voice, humor, and cultural influence.
Betches Media logo

Betches Media

3.7 Glassdoor

Betches is a female-founded and led media and entertainment brand that provides a space for all women to get real about life – funny, honest, and unfiltered.Betches is committed to being a diverse and inclusive workplace. All qualified applicants will receive consideration for employment without regard to race, color, national origin, religion, sexual orientation, gender, gender identity, age, disability, or length of time spent unemployed. We’re actively working to increase the diversity of experience and perspectives on our team, and we want to hear from you!

Founded in 2011
New York, New York, USA
113 employees (59 in marketing)
65% recommend to a friend
59% CEO approval

Salaries

SalaryGuide estimate

$55K/yr – $66K/yr

Modelled from 16 comparable roles.

See all Betches Media salaries

Marketing Team

Marketing Team Size
53 (47% of company)
Median Tenure
2.2 years
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
769.1K
Traffic Source Mix
Search
57.8%
Direct
32.9%
Referral
4.6%
Social
4.1%
Paid
0.4%

Headcount Trend

Current headcount: ~116

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