Responsibilities

• As a Social Media & Content Strategist , you will develop and continually innovate content and social media strategies that drive member engagement, enhance our online reputation, and support new member acquisition.
• You'll manage content across a variety of channels including social media, website content, blogs, educational resources, email communications, direct mail, and branch marketing support while ensuring alignment with brand standards and the Credit Union’s goals and objectives.
• You’ll manage content across a variety of channels including social media, website content, blogs, educational resources, email communications, direct mail, and branch marketing support while ensuring alignment with brand standards and the Credit Union’s goals and objectives.

Requirements

• Content Strategy & Storytelling: Proven ability to develop and execute content marketing strategies that align with organizational goals and resonate with target audiences. Skilled at creating compelling content that educates, informs, and inspires engagement across multiple channels.
• Social Media & Online Reputation Management: Demonstrated expertise managing social media platforms, creating engaging content, driving audience growth, and monitoring performance. Experience managing online reviews, responding to member feedback, and protecting and enhancing brand reputation through proactive engagement strategies.
• Content Creation & Communication: Exceptional written and verbal communication skills with demonstrated strength in copywriting, long-form content development, educational content creation, and multimedia storytelling. Ability to adapt messaging for different audiences and channels while maintaining a consistent brand voice.
• Analytics & Continuous Improvement: Strong analytical mindset with the ability to measure content and social media performance, identify trends, and use insights to optimize strategies and improve results. Comfortable making recommendations based on data and member feedback.
• Collaboration & Project Management: Highly collaborative and organized professional with the ability to manage multiple priorities, develop content calendars, coordinate with stakeholders and external partners, and successfully execute projects in a fast-paced environment.
• Experience & Education: At least three years of experience developing and implementing content and social media strategies required. Experience creating multimedia content, managing digital channels, and working with content management or marketing automation platforms is preferred. Bachelor’s degree in Marketing, Communications, e-Commerce, or a related field or equivalent experience is required.

Preferred

• Experience creating multimedia content, managing digital channels, and working with content management or marketing automation platforms is preferred

Benefits

• A collaborative and positive workplace culture
• Initial and on-going support, training and mentorship with promotion and career advancement opportunities
• Competitive wages, bonuses, paid holidays and paid time off
• 100% credit-union-paid employee coverage for medical, dental, vision, life and disability insurance; dependent coverage also available
• 401k Plan with an amazingly generous credit union match!
• Tax-saving Flexible Spending and Health Savings Plans
• Premier membership perks, loan discounts, company clothing, wellness and recognition programs, and more!