Responsibilities

• Develop and deploy content across digital properties and social channels
• Leads development and deployment of content that aligns to organizations business goals and strategic priorities on all social properties and channels, including Primary consumer social channels for Texas Health, Internal employee portals or intranet sites for Texas Health, All social properties including, but limited to, Facebook, Twitter, Pinterest, YouTube, blogs, as well as other emerging channels.
• Writes, edits and create web copy for Texas Health blog
• Collaborates with and makes recommendations to Brand Experience team members on content direction and approaches
• Update content on business listing sites, internal sites and social properties, using content management system
• Direct and oversee graphic additions and new design components to the social sites, ensuring functionality and alignment with brand look, tone and feel
• Triage, prioritize and assign requests received from project request system, in close coordination with management
• Collaborate with Brand Experience team member to obtain story concepts, images and content
• Manage external content-creation vendors and partners and serves as liaison with external advertising agencies on content development
• Manages assigned web properties, internal sites and social properties to ensure functionality, brand compliance and relevance