Social Media & Content Specialist

Minneapolis, MN (Hybrid)

Salary Not AvailableMid Level2+ years expPart time

Posted 3 hrs ago

Job Summary

Own end-to-end social content from field capture to publishing, engagement, and analytics, collaborating with the Communications Manager to execute brand-aligned campaigns across Facebook, Instagram, and LinkedIn.

  • Lead daily posting and real-time content capture from meal sites and events
  • Produce short-form video and visual storytelling aligned with brand guidelines
  • Track metrics and provide monthly performance recommendations

Job Description

Responsibilities

  • Execute the established content calendar and social media framework developed by the Communications Manager.
  • Attend meal services, warehouse operations, and events to capture real-time photo and video content.
  • Create short-form video (Reels/Stories) and compelling visual storytelling aligned with brand guidelines.
  • Conduct brief interviews with staff, volunteers, and partners to highlight impact and culture.
  • Own day-to-day posting across Facebook, Instagram, and LinkedIn.
  • Tag partners, sponsors, and community organizations to expand reach and visibility.
  • Actively manage engagement (comments, messages) in alignment with brand voice.
  • Track performance metrics and provide monthly reporting with recommendations for optimization.
  • Align fully with Communications Manager on voice, visual standards, and campaign priorities.
  • Review and understand existing content calendar and framework.

Requirements

  • Education: Bachelor’s degree in Marketing, Communications, Journalism, or related field preferred (or equivalent experience).
  • Experience: 2–5 years managing social media for a nonprofit, brand, or mission-driven organization.
  • Demonstrated experience with short-form video creation and growing digital communities.
  • Position Qualities: Fast-moving self-starter; strong storyteller; comfortable in live environments; organized and deadline-oriented; creative, visually savvy, and passionate about community impact.
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Loaves & Fishes MN

We serve free, healthy meals to Minnesotans, with dining that includes a local farm-to-table approach during Minnesota’s growing season. Our meal program began in 1982 with one dining site each in Minneapolis and St. Paul. Since that time we have grown to serving over one million meals annually at over 70 meal outlets, are present in 8 Minnesota counties, and are the largest open to the public meal program in the state. We are always guided by our vision that all people, regardless of socioeconomic, cultural or ethnic background, deserve to meet their basic needs for food, dignity and respect.

Founded in 1982
Minneapolis, Minnesota, USA

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Social Media & Content Specialist

Loaves & Fishes MN · Minneapolis, MN · Hybrid