Social Media & Content Specialist

Ohio, USA (On-site)

Salary Not AvailableMid LevelFull time

Posted 4 months ago

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Job Summary

Drive social strategy and hands-on content creation for a multi-platform brand to grow engagement.

  • Must-have: Strong copywriting and video/photo editing with data-informed optimization
  • Standout: Influencer partnerships and community-driven growth ownership

Job Description

Responsibilities

  • Develop and implement organic + paid social media strategies and execution
  • Plan and manage content calendars across platforms (Facebook, Instagram, TikTok & more)
  • Create engaging copy, visuals, short‑form videos, and storytelling assets
  • Oversee influencer partnerships and brand ambassador initiatives
  • Drive analytics, reporting, and optimization recommendations
  • Collaborate closely with the marketing team to ensure brand consistency
  • Manage workflows and timelines for digital campaigns and content production

Requirements

  • Love social media strategy and hands-on content creation
  • Can translate data into actionable insights
  • Enjoy collaborating in a creative, fast-moving environment
  • Are highly organized with strong project management abilities
  • Want to make an impact on a growing, community-driven brand
  • Are skilled in copywriting, social tools, and video/photo editing

Preferred

  • Skilled in copywriting, social tools, and video/photo editing
  • Ability to translate data into actionable insights
  • Highly organized with strong project management abilities
  • Interest in hunting, homesteading, or meat processing (bonus points)

Benefits

  • Work on a passionate, collaborative marketing team
  • Creative freedom + opportunities to bring new ideas forward
  • Make a direct impact on the brand’s growth and engagement
  • A role where no two days look the same
LEM Products logo

LEM Products

LEM Products is a consumer-based company located in West Chester, Ohio. We deliver high quality meat processing equipment and supplies for the do-it-yourselfer hunter and home processor. We offer competitive pricing and strive to meet our customers' evolving needs. LEM is also the parent company to Roots & Harvest.LEM was founded by Larry Metz in 1991 with a simple idea, provide the equipment, supplies and know how to anyone interested in converting their game to delicious sausage and jerky. To do this Larry drew on 35 years of experience as a meat cutter with one of the largest food service company’s in the United States. An avid hunter, his knowledge of processing and love of the outdoors led him to establish a big game processing business in the 1980s. During this time he developed a boneless method of processing that gave the processor a variety of table cuts that were tender, had excellent taste and were custom cut to meet the individual’s needs. In 1991 our first product, a 98 minute video, “Deer Processing From Field to Table”, was produced in response to many clients requests. It remains a best seller to this day. Hundreds of thousands of hunters have learned to professionally process their game from this video. Larry and the LEM team were soon developing an entire line of equipment, supplies and seasonings to meet the varied needs and tastes of big game hunters everywhere.From humble beginnings, LEM has become the leader in Game Processing. We carry over 700 different products and stand behind them with a trained staff and loaded parts inventory. You can find LEM and Backwoods Brands in over 600 retail stores in 37 states and Canada.Our goal is simple. Deliver high quality products to hunters and home processors throughout North America. We will support our customers with end-to-end service and guaranteed satisfaction. We believe home processing to be a deeply rewarding experience and an essential part of the outdoor experience.

Founded in 1991
Hamilton, Ohio, USA
58 employees (11 in marketing)

Traffic Signals

Monthly Visitors
53.1K
Monthly Google Ads Budget
$3K
Traffic Source Mix
Search
50.5%
Direct
42.6%
Referral
3.1%
Social
2.8%
Paid
0.9%

Headcount Trend

Current headcount: ~58

Marketing Team

Marketing Team Size
5 (9% of company)