Responsibilities - Direct and edit short-form video content - Own the content calendar and hit it without being chased - Build hooks and concepts that stop the scroll in the first 2 seconds - Track analytics (retention, saves, shares, watch time) and adjust strategy based on what you find - Collaborate with our team to turn strategy into content that performs Requirements - Portfolio of short-form content with measurable results - Proficiency in CapCut, Premiere, or equivalent - Experience reading and acting on social analytics - Strong instinct for short-form hook structure - Ability to manage a content calendar independently - LA-based with availability to work in person as needed Preferred - Bonus: coffee, food, or beverage brand background - on-camera comfort - experience with a founder-led brand