Social Media Content Creator at SylvanSport | Brevard, NC

SylvanSport

Social Media Content Creator

Brevard, NC (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own the creative engine for SylvanSport social, turning outdoor storytelling into revenue through short-form video and asset production, with creator partnerships and data-informed optimization.

Own social strategy and revenue-driven content across RV/outdoor audiences.
Lead end-to-end video production for UGC to branded content and repurpose for paid and organic.
Source creators, manage outreach, and translate performance insights into creative decisions.

Job Description

Responsibilities

Social content strategy and creation to drive revenue.
Create short‑form, product‑focused video content for TikTok, Instagram Reels, and YouTube Shorts that drives sales.
Concept, shoot, and edit videos and photos across scrappy UGC to polished brand content.
Stay on top of content trends and adapt quickly to fit the brand and product lineup.
Build a library of high‑quality photo, video, and graphic assets distinctly SylvanSport.
Develop a content strategy that reflects the SylvanSport voice and grows the brand in the RV, outdoor, and adventure space and drives sales.
Turn behind‑the‑scenes moments, product stories, and brand milestones into compelling social content.
Identify and source creators in the RV, outdoor, camping, overlanding, and adventure travel space; manage outreach, product seeding, and coordination.
Guide creators toward content usable for organic and paid channels; repurpose UGC and influencer content into high‑performing assets.
Build and maintain dashboards to track social KPIs and content performance; deliver regular reporting with clear takeaways and actions.

Requirements

1–3 years of social media content creation plus digital brand marketing for a consumer brand (internship experience considered).
Portfolio of video and graphic content with demonstrated results; applicants without sample short‑form video content (Reels) will not be considered.
Ability to shoot and edit video independently; comfortable on both sides of the camera.
Deep fluency in TikTok, Instagram, and YouTube formats, culture, algorithms, and how content travels.
Strong writing instincts for captions, hooks, and storytelling that sound like a real person.
Experience with mobile‑first editing tools (CapCut, InShot, or similar) and design tools (Canva, Adobe Creative Suite).
Comfortable using AI tools to move faster and iterate smarter.
Experience or passion for outdoor, camping, overlanding, or travel brands; experience in paid social advertising and performance‑driven creative.
Familiarity with AEO/GEO and structuring content for AI‑driven discovery is a plus; HubSpot or GA4 experience is a plus.

Preferred

E‑commerce & Campaign Support: Create product pages, social shopping channels, and paid social creative to drive sales.
Partner with the broader marketing team to align content with launches, campaigns, and promotions.
Graphic design and brand asset development; branded templates and visual systems for consistency across touchpoints.

SylvanSport

SylvanSport was founded in 2004 in Brevard, NC, for one reason: to make outdoor adventure accessible. What started as an idea to create the most innovative pop-up camper has evolved into a line of the best designed camping and gear trailers ever made.Wherever you want to go, whoever you want to go with, and whatever you want to bring, we want to make it happen.Our personality is playful. Seriously playful. We design products that make playing in the outdoors easy and fun, while maintaining the highest standards for quality, production, and accountability–to our customers and team members. We are homegrown innovators, lucky to do what we love in the heart of Brevard, NC, the outdoor hub of the Southeast. Brevard is a place where people value relationships and connection to the outdoors, and there’s no place on earth we’d rather call home. We live by the idea that creating local jobs and sourcing locally is our responsibility, which is why 80% of the GO and GO Easy is from within 70 miles of the WNC area.When it comes down to it, SylvanSport is about freedom, creativity, and excellence. We spend our time thinking about how we can make something the absolute best it can be, and then test the limits of what it can withstand out in the world. We are obsessed with design, quality, and possibility.Where will you GO next? And how can we get you there? That’s the question that keeps us motivated and makes us excited to come to work each day.

Founded in 2004

Brevard, North Carolina, USA

19 employees (6 in marketing)

www.sylvansport.com