Social Media Content Creator

Responsibilities

• Create daily. Concept, film, and edit short-form content for TikTok, Instagram Reels, YouTube Shorts, and other social channels.
• Be on camera. Demonstrate our tools and devices using your face, hands, and voice to make products easy to understand.
• Make products feel relevant. Turn features into compelling routines, tutorials, first impressions, unboxings, and answers to common questions.
• Spot trends and act quickly. Bring fresh ideas, relevant sounds, strong hooks, and new formats to the team each week.
• Capture the brand. Film behind the scenes at our office, launches, events, and content shoots.
• Create with purpose. Make content that encourages people to watch, save, share, ask questions, and shop.
• Deliver usable assets. Organize raw footage and final edits so the social and paid marketing teams can use them.
• Learn from performance. Review what’s working and use those insights to improve your next round of content.

Requirements

• 2+ years creating social content for a beauty, skincare, wellness, or lifestyle brand—or a strong track record as an independent creator.
• A portfolio of short-form videos you personally concepted, filmed, and edited.
• Confidence on camera and comfort demonstrating skincare tools and beauty devices.
• Strong phone filming and editing skills, including CapCut and native platform tools.
• Good instincts for hooks, lighting, framing, pacing, captions, and storytelling.
• A real interest in skincare, beauty tools, and the conversations happening in the category.
• The ability to manage deadlines, take feedback, and consistently deliver content with minimal oversight.

Preferred

• Experience creating product-focused UGC or paid social creative is a plus.