Responsibilities

• Create a 3-5 short-form videos/posts per week to be shared across platforms (Reels, TikTok, YouTube Shorts)
• Work with the founder to source and organize content assets
• Pitch content concepts aligned with our strategy and voice
• Edit podcast clips, interviews, field footage, and original content
• Write captions and publish content across platforms
• Respond to DMs and comments across Instagram, TikTok, and YouTube
• Engage with relevant accounts (workers, brands, creators, educators)
• Identify and monitor trending conversations where The Skilled Project voice is relevant
• Help manage and evolve the content calendar while staying flexible
• Track what’s resonating across different audience segments

Requirements

• 1-3+ years creating short-form content for social media (professional, freelance, or personal)
• Strong understanding of Instagram, TikTok, and YouTube (Expanding The Skilled Project’s YouTube channel is a big focus for this role)
• Experience with community management and authentic engagement
• Organized and reliable, comfortable working with a loose content calendar and quick turnarounds
• Comfortable owning parts of projects and working independently
• Strong creative instincts and ability to pitch ideas that align with strategy and voice
• Strong communication skills and ability to take creative direction
• Experience editing short-form content using in-platform tools or similar

Preferred

• Experience with editing tools such as CapCut, Canva, Adobe Premiere, Opus Clip, etc.
• Interest in workforce issues, skilled trades, construction, or labor topics
• Located in the Bay Area, California
• Remote role (North Bay Area, CA preferred but not required)