Social Media Content Creator

New London, CT (On-site)

$65K/yr – $75K/yrMid Level5+ years expFull time

Posted 4 months ago

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Job Summary

Drive end-to-end social media strategy and content for multiple clients, then measure impact and iterate using data-driven insights.

  • Must-have: 5+ years in social media management with proven growth of online communities.
  • Standout: Leadership of junior teammates and a track record of staying ahead on trends and tools.

Job Description

Responsibilities

  • Develop and implement comprehensive social media strategies for a diverse portfolio of clients, tailoring each plan to meet specific brand goals and audience needs.
  • Create compelling, brand-aligned content across various social media platforms, including but not limited to Facebook, X, Instagram, LinkedIn, and TikTok.
  • Analyze and report on campaign performance and metrics, using insights to optimize future strategies and demonstrate value to clients.
  • Stay ahead of the curve on social media trends, tools, and best practices, ensuring our strategies remain innovative and effective.
  • Foster strong, collaborative relationships with clients, understanding their vision and ensuring their brand voice is consistently amplified and respected across all social channels.
  • Lead, mentor, and inspire any junior team members, promoting a culture of excellence and continuous learning within the team.

Requirements

  • 5+ years of experience in social media management, with a proven track record of growing and engaging online communities.
  • Exceptional content creation skills, with a portfolio that showcases your ability to craft both written and visual content that engages and inspires.
  • Strategic mindset, with experience in planning and executing social media campaigns that achieve measurable results.
  • Excellent communication and interpersonal skills, capable of building strong relationships with both clients and team members.
  • A deep understanding of analytics tools and social media metrics, with the ability to translate data into actionable insights.
  • A self-starter attitude, comfortable with navigating ambiguity and taking initiative in a dynamic environment.

    Benefits

    • 401(k) matching
    • Dental insurance
    • Health insurance
    • Life insurance
    • Paid time off
    • Vision insurance