Responsibilities

• Create high quality content for social platforms- TikTok, Facebook, YouTube and Instagram that tells our story, builds our brand and engages audiences and drives followers.
• Create, maintain and execute a strategically driven content calendar across all social media platforms and execute the day-to-day process of scheduling and posting
• Conceptualize, produce and edit captivating visuals and innovative content for multiple social media platforms ensuring it aligns with brand guidelines.
• Collaborate with cross-functional teams, including marketing, creative, programs and experience to develop content that effectively communicates key messages in a timely manner.
• Stay up-to-date on video and photography for keep content engaging and fresh.
• Engage with social media audiences and influencers to build brand awareness, generate leads, and increase online presence.
• Real-time monitoring of social channels to identify strategic opportunities, provide insights to help guide creative teams, and flag potential issues.
• Able to pivot quickly to produce fast-turn content for emerging trends.

Requirements

• 1-2 years in social media marketing; degree in social/digital media or communications preferred not required.
• Highly motivated, creatively driven content specialist who can elevate the quality, storytelling and energy of our social media presence.
• A hands-on creator who thrives in dynamic environments, enjoys being in the field and knows how to capture and produce high-impact video AND photo content.
• Proficient in video editing software, graphic design and photography equipment.
• Flexibility of hours – must be able to work occasional evenings, weekends and holidays
• Demonstrated experience developing social media campaigns and how to optimize/tailor video to various platforms
• Excellent written and verbal skills
• Must have a reliable vehicle
• Passionate about learning and having fun.

Preferred

• Science knowledge a plus.