Responsibilities

• Create content yourself (video, photos, copy) and direct UGC campaigns that actually get traction.
• Bring your own growing social presence and community instincts to everything you touch
• Work with our team to identify, cultivate, and coordinate relationships with micro-influencers and campus creators.
• Work with our team to plan and execute brand events from concept through day-of execution (campus pop-ups, retail activations, experiential drops)
• Work with our marketing team on syncing social media content calendars around events — primarily TikTok and Instagram — with a voice that’s genuine, not corporate
• Collaborate on product development conversations — we want someone who can connect what our consumers and customers want and need to our R&D team and assist with the process
• Lead on-site event staff, interns, and brand ambassadors; some prior leadership or team coordination experience is a real plus
• Represent the brand in the field — this role involves regular overnight travel to activations across the country

Requirements

• 2+ years in content creations, events, brand marketing, social media, or a related field.

Preferred

• Leadership or team coordination experience (real plus).
• Experience leading people — whether a small team, brand ambassadors, or event staff.