Social Media Content Creator

White Plains, NY (Hybrid)

Salary Not AvailableEntry LevelContract

Posted 6 months ago

Job Summary

Own social content creation and publishing for NYPA and Canals, driving engagement across LinkedIn, Instagram, Facebook, and X.

  • Own content creation, scheduling, and timely publishing for campaigns and events.
  • Must-have: 4 Year degree and proven social media content creation and publishing experience.
  • Standout: Proficiency with Meltwater, Sprout Social, or Hootsuite and basic Canva/Adobe for visuals.

Job Description

Responsibilities

  • Content Creation: develop engaging social media posts, graphics, and short-form videos aligned with branding.
  • Write concise copy for LinkedIn, Instagram, Facebook, and X.
  • Publishing & Scheduling: manage content calendars and post using approved tools.
  • Ensure timely publishing of content for campaigns, events, and announcements.
  • Community Engagement: monitor channels and escalate as needed.
  • Support engagement strategies to foster positive interactions with audiences.
  • Analytics & Reporting: track performance metrics and provide insights to optimize strategy.
  • Collaboration: work with marketing teams to align content with goals.
  • Coordinate with stakeholders for approvals and compliance.
  • Assist with weekly, monthly data compliance efforts and ad hoc projects.

Requirements

  • 4 Year degree
  • Proven experience in social media content creation and publishing.
  • Strong writing and editing skills with attention to detail.
  • Proficiency in social media management tools (e.g., Meltwater, Sprout Social, Hootsuite).
  • Basic graphic design and video editing skills (Canva, Adobe Suite preferred).
  • Understanding of analytics and ability to interpret data for actionable insights.
  • Knowledge of energy, infrastructure, or public sector communications is a plus.

Preferred

  • Creative mindset with ability to adapt tone and style for different audiences.
  • Familiarity with accessibility standards and inclusive content practices.
  • Ability to work independently and meet deadlines in a fast-paced environment.
COGENT Infotech logo

COGENT Infotech

4.2 Glassdoor

Cogent Infotech is an award-winning global IT consulting firm based in Pittsburgh that provides innovative technology services to Fortune 500 companies, government agencies, and system integrators. We are ISO-certified and CMMI level 3, committed to driving innovation and reshaping business landscapes since 2003.Comparably has awarded us 13 best workplace awards, including Best Company for Women, Diversity, Culture, and Outlook. Recently, we have been featured as being one of the best companies for career growth in 2023, including the best company for career growth.Application DevelopmentCloud ServicesCybersecurityWorkforce SolutionsAnalyticsCogent University (Upskilling Tech Bootcamp)At Cogent, we establish our unique position by prioritizing sustainable development for all stakeholders. With our specialized expertise, deep industry connections, and customized strategies, we leverage cutting-edge technology to deliver exceptional customer service and achieve successful outcomes. Our commitment to adaptability ensures we stay at the forefront of industry trends.At Cogent University, we are bridging the technical skills gap in the US by offering comprehensive training programs and bootcamps to aspiring professionals. With a focus on empowering students, we have successfully guided over 1300+ graduates to kickstart their tech careers.Learn more about Cogent Infotech: www.cogentinfo.comCogent Infotech is a pioneering IT firm headquartered in Pittsburgh that excels in transforming technology landscapes for top-tier clients, celebrated for diversity and empowering career growth since 2003.

Founded in 2003
Pittsburgh, Pennsylvania, USA
840 employees (19 in marketing)
86% recommend to a friend
91% CEO approval

Salaries

Content Creator median pay in the United States

$73K/yr

Most earn $59K to $83K. Based on 106 salaries, including bonus and equity.

See all COGENT Infotech salaries

Marketing Team

Marketing Team Size
12 (1% of company)

Traffic Signals

Monthly Visitors
23.7K
Traffic Source Mix
Search
37.9%
Direct
47%
Referral
8.6%
Social
4.7%
Paid
1.2%

Headcount Trend

Current headcount: ~842
COGENT Infotech logo

Social Media Content Creator

COGENT Infotech · White Plains, NY · Hybrid