Responsibilities

• Concept, create, and produce engaging photo and short-form video content for platforms such as Instagram, Facebook, TikTok, and YouTube Shorts.
• Edit content using tools such as Adobe Creative Suite, Canva, CapCut, or similar platforms.
• Write on-brand, compelling captions and calls to action aligned with campaign and service-line goals.
• Schedule and publish content according to established content calendars.
• Support day-to-day management of CEENTA’s social media channels with an emphasis on consistency and engagement.
• Monitor comments and interactions, identifying trends, audience questions, and engagement opportunities.
• Stay current on social media trends, formats, tools, and best practices, and recommend content ideas for testing and optimization.
• Track and report key performance metrics including reach, engagement, clicks, and conversions.
• Analyze content performance and assist in making data-informed recommendations to improve results.
• Support campaigns designed to drive awareness, inquiries, and qualified patient leads.

Requirements

• Rising college senior or bachelor’s degree completed in Digital Media, Graphic Design, Film, Marketing, or a related field.
• Strong interest in social media, digital content, and modern marketing.
• Demonstrated ability to create and edit photo and video content.
• Comfort using social media platforms for professional or brand purposes.
• Experience with Adobe Creative Suite, Canva, CapCut, or similar tools preferred.
• Basic understanding of social media analytics and performance metrics.
• Strong written and visual communication skills.
• Creative, curious, organized, and able to meet deadlines in a fast-paced environment.

Preferred

• Portfolio or examples of past content strongly encouraged.