Responsibilities

• Own and grow Blackpoint Cyber's social channels (LinkedIn, X, Reddit, and YouTube as applicable), posting a minimum of 5x per week
• Craft, schedule, and publish original content - including short-form video and creative images — keeping tone and voice consistent across every channel
• Partner with the Senior Copywriter, events, demand, product, and campaigns teams to plan a content calendar, including real-time or reactive content around emerging news and events
• Conduct regular social listening to track brand, product, and competitor activity, and engage daily on LinkedIn commentary and tags
• Build and moderate Blackpoint's Reddit community, including growing Reddit karma, in coordination with partner marketing
• Manage internal stakeholder requests for social content and coordinate with creative as needed
• Track, analyze, and report on social performance monthly, quarterly, and yearly, turning data into clear recommendations
• Manage social media crisis communications and response strategy as needed
• Stay current on platform trends and emerging formats, applying AI tools for ideation, drafting, and workflow efficiency
• Advise internal teams — and partners where relevant — on social presence and profile-building best practices

Requirements

• 8–10 years managing social media as your primary role
• Excellent written and verbal communication skills, with the ability to write short, clever, on-brand copy under deadline
• Experience building social media programs using best practices and modern tools
• Strong organizational skills — comfortable owning a content calendar, asset library, and multiple concurrent campaigns
• Working knowledge of social SEO fundamentals and copywriting best practices
• Experience with social listening and social advocacy platforms
• Comfort using AI tools for ideation, drafting, and day-to-day content workflows
• Ability to lead cross-functionally, helping other teams understand the value of social
• Genuine curiosity about trending cybersecurity and MSP topics
• Ability to travel up to 25% of the time to industry events and conferences

Benefits

• Health, Vision, Dental, and Life Insurance plans
• a robust 401k plan
• Discretionary Time Off
• other minor perks
• Equity participation is available to employees globally, with program details varying by location and employment structure