Responsibilities

• Own social media campaign planning for assigned client accounts using OMG’s defined campaign framework
• Develop monthly campaign themes, objectives, and messaging pillars aligned to client goals
• Define clear target angles and content direction for each campaign
• Map all planned content to campaign objectives, ensuring intentional and cohesive execution
• Present and defend campaign approach internally and, when appropriate, to clients
• Contribute to higher-level campaign and marketing strategy discussions in partnership with the Director of Client Strategy
• Provide strategic input and recommendations beyond defined frameworks based on performance data and market insights
• Build and maintain content calendars at least 3–4 weeks in advance using Sprout Social
• Ensure every post is mapped to a campaign, messaging pillar, and objective prior to publishing
• Write, edit, and publish high-quality content that reflects each client’s brand voice and positioning

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or related field (preferred)
• 2 - 5 years of experience managing high-volume social media accounts in an agency or brand environment
• Demonstrated experience contributing to or executing structured marketing campaigns
• Strong understanding of social platforms, algorithms, and content best practices
• Familiarity with firearms, outdoors, hunting, fishing, or defense industries strongly preferred
• Understanding of content limitations, compliance considerations, and platform restrictions within regulated industries
• Proficiency in Sprout Social or similar scheduling platform
• Experience with analytics and reporting tools
• Familiarity with Canva and Adobe Creative Suite (basic design capability)
• Experience using project management tools such as Monday.com

Nice To Have

• 3+ years of marketing agency experience managing multiple client accounts
• Experience integrating organic social with paid media campaigns
• Deep knowledge of firearms and outdoor industry culture, products, and audiences
• Existing network within the industry
• Understanding of regulatory and platform compliance considerations
• Prior experience managing a team

Benefits

• 401(k) with company matching
• Health, dental, and vision insurance
• Paid time off