Social & Marketing Video Producer - Storyful

New York City, NY (Hybrid)

$70K/yr – $80K/yrSenior Level5+ years expFull time

Posted 11 days ago

Job Summary

Own end-to-end video production for social and marketing, from concept through distribution and performance optimization, while shaping repeatable formats, collaborating cross-functionally, and deriving insights to drive audience growth and engagement.

  • Lead production and editing of marketing video content
  • Identify content opportunities from trends and events
  • Optimize against metrics like watch time, retention, and engagement

Job Description

Responsibilities

  • Oversee and create video content, from start to finish, for social, marketing and owned channels - owning the full lifecycle from concept through to distribution and performance optimization.
  • Lead production and editing of marketing video content — including talk-to-camera pieces, explainer videos, and promotional reels — optimized for LinkedIn, Instagram, TikTok, and YouTube.
  • Identify new video content opportunities, based on relevant cultural or audience insights, current events, and social trends, and translate these into repeatable, scalable content format that can support both audience growth and marketing objectives .
  • Create innovative graphics, visuals, and other video content forms to create engaging editorial and marketing materials for our Storyful owned channels and projects.
  • Work directly with key members of the social and marketing team to complete timely tasks and projects, as well as work cross functionally between other departments to create valued content that aligns with audience, brand, and commercial objectives.
  • Leverage Storyful’s Newswire assets and Intelligence outputs to identify, curate, and transform high-potential content into engaging, platform-native video formats for distribution across social and marketing channels.
  • Use industry-standard editing and production tools to rapidly create and iterate content based on performance data and audience insights.
  • Define and optimize against key performance metrics including watch time, retention, engagement, and audience growth.

Requirements

  • 5+ years experience in video production and content creation with a strong focus on social and digital platforms (experience across both audience growth and/or marketing contexts is a plus)
  • Video expertise and an understanding of the social media landscape as a whole, each platform's various nuances, and the latest in social trends
  • An understanding of how content can be adapted for different audience types and objectives
  • Fluency with social media platforms, marketing tools, and digital media insights
  • Video production and gifted storytelling skills with the understanding of the power of video content across both social and marketing contexts
  • Proficiency using Adobe Premiere and other editing platforms (CapCut, DaVinci Resolve) to produce and cut social-first video content
  • Hands-on experience directing and producing on-camera talent, including shoot setup, teleprompter use, and basic lighting for studio or office environments
  • Demonstrated ability to create content that delivers measurable performance — whether in audience growth, engagement, or marketing impact
  • Graphics creation proficiency
  • Initiative with a bias toward action and the ability to take ownership

Benefits

  • comprehensive and competitive benefits package covering health, retirement, wellbeing, and more, along with optional benefits
Dow Jones logo

Dow Jones

3.6 Glassdoor

Dow Jones is a global provider of news and business information, delivering content to consumers and organizations around the world across multiple formats, including print, digital, mobile and live events. Dow Jones has produced unrivaled quality content for more than 130 years and today has one of the world’s largest news-gathering operations globally. It is home to leading publications and products including the flagship Wall Street Journal, America’s largest newspaper by paid circulation; Barron’s, MarketWatch, Mansion Global, Financial News, Investor’s Business Daily, Factiva, Dow Jones Risk & Compliance, Dow Jones Newswires, OPIS and Chemical Market Analytics.

Founded in 1987
New York, New York, USA
19K employees (4,018 in marketing)
68% recommend to a friend
61% CEO approval

Salaries

Posted range

$70K/yr – $80K/yr

Taken straight from the job posting.

See all Dow Jones salaries

Traffic Signals

Monthly Visitors
3.5M
Monthly Google Ads Budget
$10.3K
Traffic Source Mix
Search
11%
Direct
63.7%
Referral
24.5%
Social
0.4%
Paid
0.3%

Headcount Trend

Current headcount: ~19.2K

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Social & Marketing Video Producer - Storyful

Dow Jones · New York City, NY · Hybrid