Responsibilities

• - This is a persuasion role .
• - We are looking for someone who watches a 90-minute keynote and sees eleven ads inside it.
• - Someone who can take a member testimonial, a training clip, and founder footage, then assemble them into communication that moves an established business owner from skeptical to interested—and from interested to action.
• - The craft bar is world class and non-negotiable. But beautiful editing alone is not enough.
• - You need to look at our content library, winning hooks, and performance data and identify the angle nobody has run yet, understand why the audience will respond, and build it quickly with taste.
• - Angles are the bottleneck. You are the person who breaks it.
• - Direct-Marketing Experience Is Not Optional
• - You have written, produced, and edited work that was graded on what it produced, not simply how it looked.
• - You have seen campaigns fail and can diagnose why.
• - You understand how changes in hooks, proof, structure, or CTAs affect performance.

Requirements

• - A creative producer and editor with proven direct-marketing experience across video ads, VSLs, paid social, or another measurable response channel—and able to prove results.
• - A strong copy thinker who can develop angles and scripts rather than waiting for completed copy.
• - Someone who studies ads and can reverse-engineer the persuasive logic behind winners.
• - Experienced connecting ChatGPT or Claude, AI connectors, plugins, and tools such as Higgsfield, Runway, ElevenLabs, Descript, and Premiere Pro into a working production system.
• - Fluent across motion graphics, design, color, and sound.
• - Comfortable working from goals, audience insight, weekly tickets, and performance data instead of waiting for a shot list.
• - Organized enough to make every source, project, version, approval, and final asset easy to retrieve.
• - Someone who brings us formats, angles, and approaches we have not considered—and can execute them.
• - Accuracy and Authenticity
• AI-generated or AI-modified elements must be reviewed for factual accuracy, continuity, permissions, and brand fit.

Benefits

• - PTO
• - US Holidays