Social Listening Analyst

Fort Lauderdale, FL (Hybrid)

Salary Not AvailableMid Level5+ years expFull time

Posted 2 months ago

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Job Summary

Drive Princess Cruises’ enterprise social listening program by configuring dashboards, alerts, and methodologies to surface guest sentiment and reputational risk.

  • Own listening ecosystem configuration, standards, and cross‑functional escalation triggers.
  • Must-have: 5+ years of social listening, customer service, or community management in large brands.
  • Translate sentiment data into actionable recommendations for PR, Guest Services, and Operations.

Job Description

Responsibilities

  • Manage the strategic configuration and ongoing optimization of Princess Cruises’ enterprise social listening ecosystem, including the establishment of keywords, alerts, tagging frameworks, dashboards, and analytical methodologies used across teams to evaluate guest sentiment and reputational risk.
  • Maintain listening standards, escalation criteria, and materiality thresholds that determine when guest sentiment, misinformation, or emerging issues require cross‑functional awareness, leadership visibility, or formal response.
  • Serve as an internal advisor and subject‑matter expert to PR/Communications, Guest Services, and Operations teams by translating guest sentiment and conversation data into actionable insights, recommendations, and strategic context.
  • Continuously evaluate and refine listening methodologies, tools, and analytical approaches to ensure accurate, relevant, and forward-looking coverage of guest conversation across global markets.
  • Monitor the effectiveness of escalation frameworks and listening standards, making recommendations for refinement based on evolving risk patterns, platform changes, and business needs.

Requirements

  • Bachelor’s degree or equivalent professional experience
  • 5+ years of experience in social media customer service, social listening, content moderation, or community management
  • Hands-on experience using enterprise social media management and listening tools (e.g., Sprinklr, Sprout Social, or comparable platforms)
  • Experience monitoring, moderating, and evaluating high volumes of social conversation for large or consumer-facing brands
  • Experience applying moderation guidelines, escalation protocols, and brand safety standards in real-time environments
  • Strong written communication skills with the ability to clearly document, summarize, and escalate findings
  • Ability to manage multiple priorities and remain effective in fast-paced, high-volume settings
  • Proficiency with standard workplace collaboration tools (e.g., email, messaging platforms, reporting tools)
  • Proven experience using enterprise social media management and listening tools (e.g., Sprinklr, Sprout Social, or comparable platforms).
  • Demonstrated experience working on the frontlines of social media for a high-volume, consumer-facing brand, with direct exposure to public guest feedback, questions, complaints, and sentiment.

Benefits

  • Cruise and Travel Privileges for You and Your Family
  • Health Benefits
  • 401(k)
  • Employee Stock Purchase Plan
  • Training & Professional Development
  • Tuition & Professional Certification Reimbursement
  • Rewards & Incentives