Social and Influencer Marketing Manager, Google Labs

Responsibilities

• Develop social strategies to build mindshare and drive product growth.
• Create and manage influencer programs to be unmissable amongst artist community.
• Act as the primary partner for external agencies, own creative briefs, asset development, and production for all launches and evergreen content.
• Lead social and content strategy for Flow Music’s social channels and cross-Google amplification.
• Collaborate with Product, PR, Legal, and UXD to solve complex challenges and operate with impact.

Requirements

• Bachelor's degree or equivalent practical experience.
• 6 years of experience in brand, social marketing or influencer role.
• Experience managing cross-functional or cross-team projects.

Preferred

• Experience in consulting and working with behavioural marketing data.
• Experience utilizing AI productivity tools to solve complex, multi-layered problems and streamline business or development workflows.
• Strong experience managing creative development with external agencies.
• Social strategy and channel management experience.
• Proven track record of developing and launching social and influencer campaigns in a fast-paced environment.