Social & Influence Lead

New York City, NY (On-site)

$170K/yr – $197K/yrSenior Level5+ years expFull time

Posted 1 day ago

Job Summary

Own and scale Parloa's social presence across LinkedIn, X, and emerging channels; set voice and content strategy; transform launches, news, research, events, and company moments into engaging content; collaborate with executives, creators, customers, and industry; manage the editorial calendar and social metrics to identify opportunities.

  • Own social strategy and calendar
  • Lead content creation and experimentation
  • Drive engagement metrics and partner management

Job Description

Responsibilities

  • You’ll own Parloa’s LinkedIn, X, and emerging social accounts, making them feel less like corporate distribution channels and more like content people want in their feeds.
  • You’ll:
  • - Define what Parloa talks about and how we sound on social media and communities.
  • - Turn launches, industry news, research, events, and company moments into content people want to engage with.
  • - Connect and amplify the best ideas coming from our executives, creators, customers, and the industry.
  • - Experiment with writing, video, data, humor, and new formats.
  • - Say no to content that exists only because someone thinks we should post it.
  • - Plan and execute Parloa’s social media editorial calendar.
  • - Own the social media metrics/KPIs, using the data to identify social media opportunities.

Requirements

  • More than 5 years of experience in managing social media and growing online communities.
  • Are an exceptional editor and writer who can spot a great hook and protect a sharp, human voice.
  • Understand how ideas, people, and narratives spread online because you’re genuinely immersed in B2B tech.
  • Know what makes someone — or a brand — worth following.
  • Can manage agencies and keep external partners accountable without becoming dependent on them.
  • Know how to build genuine relationships with influential people.
  • Are comfortable pushing for a stronger point of view when the safe version is forgettable.
  • Move quickly when something interesting is happening.
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Parloa

4.5 Glassdoor

Parloa is a leading global AI company with a vision to make every customer interaction as easy as talking to a friend. We amplify the customer service experience with our AI Agent Management Platform. This enterprise-grade platform automates contact centers by leveraging the full power of generative AI safely & reliably in the context of consumer interactions. It combines highly-skilled personal AI agents that engage in natural and unique conversations with every customer, with AI assistance for human agents when they get on the line. Global brands trust Parloa to connect with their customers, ensuring they feel heard through exceptional experiences that increase satisfaction, encourage sales, and build loyalty. Parloa was founded in 2018 by Malte Kosub and Stefan Ostwald with offices in Berlin, Munich, and New York.

Founded in 2018
Berlin, Berlin, DEU
404 employees (39 in marketing)
89% recommend to a friend
100% CEO approval

Salaries

Posted range

$170K/yr – $197K/yr

Taken straight from the job posting.

See all Parloa salaries

Marketing Team

Marketing Team Size
21 (5% of company)
Median Career Experience
10 years
Median Tenure
2 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$212M
Last Raise
Series C, 10 months ago

Traffic Signals

Monthly Visitors
84.1K
Monthly Google Ads Budget
$18.9K
Traffic Source Mix
Search
42.7%
Direct
45.6%
Referral
7.4%
Social
2.7%
Paid
1.5%

Headcount Trend

Current headcount: ~405

Recent News

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Social & Influence Lead

Parloa · New York City, NY · On-site