Social Media Marketing Intern
Two Roads Social
Fort Worth, TX (Remote)
AgencyFull-timeIntern/new grad
2 days ago
Social + Digital Manager
Parsippany, NJ (Hybrid)
$155K/yr – $206K/yrSenior Level5+ years expFull time
Posted 3 weeks ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own the end-to-end social and influencer content engine, with a focus on authentic, platform-optimized assets and modular systems that scale across channels, retailers, and partnerships.
- Drive narrative consistency across consumer and shopper journeys with cross-functional partnerships and influencer workflows.
- Iterate content based on performance, with rapid testing to improve engagement, reach, and retailer impact.
Job Description
Responsibilities
- Design, create, and scale high-performing digital, social and influencer content that is authentic to our brands and follows platform best practices
- Develop modular content systems that can be adapted across channels and optimized for engagement
- Partner with creative, brand, retailer, and media teams to ensure aligned storytelling across the consumer / shopper journey
- Continuously test and refine content based on performance insights to drive stronger impact
- Deliver better brand alignment and local, cultural relevance
- Deliver greater speed to market and agility to capitalize on opportunistic brand news and to be on-time with impactful assets for our top retail partners
- Oversee owned channel community management across the Ferrero portfolio to drive deeper consumer engagement
- Partner closely with PR and Shopper teams on influencer programs
- Support end-to-end influencer content development, ensuring deliverables meet brand, retailer and platform standards
- Conduct social & search listening to uncover and understand trends
Requirements
- Bachelor's degree in Marketing, Business, Communications, Digital Media, or a related field required.
- 5+ years of experience in Social Media Marketing, Digital Marketing, or Content Marketing.
- Proven experience developing and executing social media strategies that drive engagement, brand awareness, and business results.
- Experience creating content across major social platforms including Instagram, TikTok, Facebook, YouTube, Pinterest, and LinkedIn.
- Strong content creation capabilities including content strategy, copywriting, photography, creative direction, and social storytelling.
- Knowledge of social media best practices, platform trends, algorithms, and emerging digital opportunities.
- Experience using social media management, publishing, listening, and analytics tools.
- Demonstrated ability to measure performance and evaluate social media KPIs, engagement metrics, audience growth, and campaign effectiveness.
Preferred
- MBA or advanced degree preferred.
- CPG, retail, agency, or consumer-facing brand experience preferred.
- Experience marketing to both consumers and shoppers/retail audiences preferred.
Benefits
- In addition to base salary, we offer a comprehensive benefits package, including health insurance, retirement plans, paid time off, and other benefits.
- Careers with caring built in - discover our benefits here .
Ferrero
Founded in 1946 by Pietro and Giovanni Ferrero, the Ferrero Group is a family-owned business in its third generation. It has been built by talented people who share a commitment towards continuous improvement to achieve the highest quality and care. This same commitment is put into everything we do for our consumers and characterizes the environment in which we operate.Some of the world’s most iconic confectionery products come from Ferrero, including Nutella®, Tic Tac®, Ferrero Rocher®, and Kinder Surprise®. Sold in more than 170 countries, our products are part of the collective memory and traditions of consumers all around the world; loved by generations.In 2015, we entered a new era of acquisitions. Since then, we have acquired several brands and businesses, including Fannie May, the confectionary division of Nestlé, and Eat Natural, expanding our footprint and product offering also into the healthy snack segment.The secret to our global success is our 38,767 employees across the world, all dedicated to delivering the care and quality to craft the business, the careers and the brands we are proud of. From the moment you join us, we make sure you can nurture your curiosity and natural abilities. We provide the resources you need to succeed personally and professionally in a diverse work environment that is multicultural, innovative, and highly rewarding.In 2021, Ferrero was the confectionary company with the best reputation in the world, according to RepTrak. This achievement reflects our determination to bring consumers only the very best; an approach which is at the heart of everything we do. Our dedication to quality and excellence, our heritage and our family values, as well as our respect for the environment and the communities in which we work, are all seen in our desire to sustain and celebrate life’s special moments.Be part of it! Visit www.ferrerocareers.com to explore the opportunities Ferrero can offer when you craft your career with us.
