Social Creative US (NYC Based) at Coolr | New York, USA | $120K/yr – $140K/yr

Coolr

Social Creative US (NYC Based)

New York, USA (Hybrid)

$120K/yr – $140K/yrMid LevelFull time

Posted 5 months ago

Job Summary

Drive social content concepts and execution across multiple platforms for a fast-moving creative/social role.

Own end-to-end social content ideas through to execution across TikTok, Reels, X, and YouTube Shorts.
Must-have: proven ability to write compelling on-brand copy and short-form scripts for social.
Standout: strong collaboration with creators and cross-functional teams plus ability to persuade clients with brave, culturally relevant work.

Job Description

Responsibilities

Leading creative thinking for always-on, planned and reactive social content across TikTok, Instagram, X, Facebook, and YouTube Shorts.
Coming up with scroll-stopping concepts, from evergreen to reactive and owning them through from idea to execution.
Writing sharp, on-brand copy and short-form scripts that match the energy of each platform and speak directly to the audience.
Working closely with content creators, creatives and strategists to bring your ideas to life in lo-fi, high-impact ways.
Spotting cultural moments, trends and conversations and finding smart ways for brands to join in.
Overseeing the creative side of community management reviewing tone of voice, replies and quick-turnaround content based on conversations.
Collaborating with the wider team to turn social listening insights and community behaviour into content opportunities.
Helping to build a team culture that’s curious, collaborative and plugged into the world.
Staying up to date with evolving platform features, formats, and audience behaviours and using that knowledge to keep our ideas fresh and format-fit.
Confidently presenting your ideas internally and to clients, making a strong case for brave and culturally relevant work

Requirements

Passionate about social, brands, and storytelling. With a proven eye for what makes people stop scrolling.
Experienced in developing ideas across all major platforms, especially TikTok and Instagram Reels.
Able to write compelling, on-brand copy and understand the nuances of tone, timing, and humour online.
Naturally tuned into pop culture, creator behaviour and emerging trends, with a habit of spotting what’s next before it hits the mainstream.
Comfortable leading ideas but also open to collaboration and feedback from across the team.
Happy working at pace with the ability to prioritise and proactively identify workload needs.
Skilled at managing creative work across different formats and platforms, knowing how to adapt ideas for each.
Confident in client-facing conversations, with the ability to explain and sell in your thinking.
A self-starter who thrives in an energetic, ever-evolving agency environment.

Benefits

Salary range: $120,000 – $140,000, depending on experience
🤸‍♀ Flexible hybrid work, NYC-based with the option to work remotely part of the week.
🌴 Paid time off: 20 days PTO plus all U.S. Federal Holidays.
🎉 Birthday day off — enjoy an extra day to celebrate your big day.
💆 Wellbeing day off — one additional day off plus a $50 voucher to support your wellbeing.
➕ Healthcare coverage — up to $400 toward your health insurance.
💰 401(k) contributions

Coolr

4.6 Glassdoor

Coolr is an award-winning social media and influencer marketing agency, with offices in London. Voted Best Large Agency - Global Social Media Awards 2024, Social Media Agency of The Year - UK Agency Awards 2024, and Digital Agency of The Year in EMEA at the Sabre Awards 2025.

Founded in 2016

London, England, GBR

152 employees (79 in marketing)

wearecoolr.com

82% recommend to a friend

90% CEO approval