Responsibilities

• Creative Direction
• Coordinate native social content production in collaboration with talent relations and marketing teams
• Partner with publishing and production teams to develop scalable content formats, launch moments, reactive campaigns, and fan-first creative
• Assist with copywriting and tone guidance for talent social asks, post captions, and channel-specific messaging
• Review and approve all social assets and post copy, ensuring 100% accuracy prior to publishing
• Social Strategy
• Support social content development and strategy for an entertainment platform, especially during title launches, trailer drops, and major cultural moments
• Develop content briefs, social calendars, and creative outlines contributing to concepts that are timely, platform-native, and fandom-friendly
• Identify creative opportunities to leverage talent and partners to create moments that will excite and engage fans and subscribers
• Monitor social trends and audience behaviors, flagging insights and creative opportunities that align with programming priorities

Requirements

• 2-4 years of experience in social media, brand marketing, or content strategy, ideally within entertainment, media, or agency settings
• Strong understanding of social platforms, formats, and fan behavior, especially TikTok, Instagram, YouTube Shorts, and X
• Experience developing or managing content development, creative briefs, or production timelines
• Familiarity with talent workflows and how to tailor content for IP and celebrity-driven campaigns
• Strategic thinker with a creative POV, trend fluency, and a passion for fandom, storytelling, and culture
• Familiarity using social media publishing and analytics tools such as ListenFirst, Sprout, Sprinklr, Monday.com, Airtable, Asana, etc.

Preferred

• Prior experience with entertainment brands
• A knack for writing clever, on-brand social copy
• Experience with tools like Adobe Creative Suite
• Comfort working across multiple stakeholders in fast-paced, campaign-heavy environments

Benefits

• The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.
• The Power of One starts with our people! To do powerful things, we offer powerful resources.
• Our best-in-class wellness and benefits offerings include:Paid Family Care for parents and caregivers for 12 weeks or moreMonetary assistance and support for Adoption, Surrogacy and FertilityMonetary assistance and support for pet adoptionEmployee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balanceTuition AssistancePaid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and moreMatching Gifts programsFlexible working arrangements‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)Business Resource Groups that support multiple affinities and alliances