Social Content Strategy Manager

New York City, NY (Hybrid)

$66K/yr – $75K/yrMid Level3+ years expFull time

Posted 3 days ago

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Job Summary

Own and scale Audacy's social program across strategy, talent development, content production, and cross-functional partnerships, while driving paid campaigns, analytics, and trend adaptation.

Lead social growth initiatives with radio and podcast teams and local markets.
Drive data-informed content optimization and paid social campaigns.

Job Description

Responsibilities

Strategy & Growth: Evolve Audacy’s social presence by working closely with radio and podcast teams to implement growth tactics.
Talent Development: Develop and educate our on-air and podcast talent on effective social strategies to grow their multiplatform footprint.
Content Production: Produce original content (video, audio, graphics, and copy) optimized for each platform, and oversee social production and distribution for premiere Audacy Podcasts.
Local Market Support: Act as an educator and support resource for local markets, enabling them to execute social strategies efficiently and independently.
Cross-Functional Alignment: Partner closely with programming and promotions teams to ensure on-air, digital, and social efforts reinforce one another.
Paid Social: Manage and execute paid social marketing campaigns to boost reach and engagement.
Data & Analytics: Use analytics and performance insights to shape strategy, optimize content, and uncover new growth opportunities.
Trend Monitoring: Monitor cultural and platform trends, recommending new tools, formats, and approaches to keep our brands relevant and competitive.

Requirements

3+ years of professional experience in social media.
Demonstrated experience in social production alongside active, day-to-day community management.
Proficiency in video production, specifically tailored for social-first formats (e.g., Reels, TikTok, Shorts).
Proven hands-on experience in planning, executing, and optimizing paid social marketing campaigns.
Strong project management skills with a track record of successfully running influencer and creator campaigns.
A deep understanding of social analytics, native platform insights, and performance metrics to drive data-informed decisions.

Benefits

Audacy offers employees who are eligible for benefits with a comprehensive benefits package which includes: a health care coordinator, medical, dental, vision, mental health, telemedicine, flexible spending accounts, health savings account, disability, life insurance, critical illness, hospital indemnity, accident insurance, paid time off (sick, flex-time away/vacation days, personal, parental, volunteer), 401(k) retirement plan, student loan payment assistance program, legal assistance, life assistance program, identity theft protection, discounted home and auto insurance, and pet insurance.

Audacy, Inc.

At Audacy, we are unapologetic champions of audio everywhere, on every device. We are a multiplatform audio powerhouse, home to the country’s most compelling personalities and the most influential collection of broadcast and digital content, podcasts and premium live experiences.What makes us special is our deep connection with the communities we serve. They are diverse, mass and niche, bound together by shared geography and through shared experiences and passions across distances. Wherever they are and wherever they go, we are with them. In moments big and small. In the ones that matter most.For an inside look at what it's like to work at Audacy as well as various parts of our business, check out our employee Instagram account @LifeatAudacy.

Founded in 1960

Philadelphia, Pennsylvania, USA

5.2K employees (2,839 in marketing)

www.audacyinc.com