Social Content Creator Specialist at TP-Link | Irvine, CA | $75K/yr – $85K/yr

Social Content Creator Specialist

Irvine, CA (On-site)

$75K/yr – $85K/yrMid Level3+ years expFull time

Posted 2 months ago

Job Summary

You will own the end-to-end social content lifecycle for a tech-forward brand, from idea through publication, while continually measuring performance and iterating on formats and storytelling.

Own ideation, scripting, filming, editing, and publishing across short-form and longer explainer videos.
Translate complex tech topics into engaging, social-first content and align with brand campaigns.
Analyze metrics to drive improvements and inform future content and formats.

Job Description

Responsibilities

Create 2–3 short-form videos per week across Instagram Reels, TikTok, and YouTube Shorts.
Own the full content process: ideation, scripting, filming, editing, and publishing.
Stay on top of trends, memes, viral sounds, and creator formas and translate them into brand-relevant content.
Turn technical topics (WIFI, smart home, gaming, networking) into simple, engaging, social-first content.
Capture real-time content at events, product launches, trade shows, and office moments.
Collaborate cross-functionally to bring campaigns and product stories to life in social-native ways.
Support livestreams, creator partnerships, and special projects as needed.
Analyze performance metrics (views, watch time, engagement, shares) and apply insights to improve future content.
Experiment continuously with new formats, hooks, and storytelling styles.
Create longer-form (3-5minute) explainer videos for product and retail use.

Requirements

Bachelor’s degree in Marketing, Communications, Business Administration, Economics, or a related field.
3+ years of experience in content creation, social media, short-form video, digital marketing, or creator-led content.
Proven ability to create engaging content for Instagram Reels, TikTok, and/or YouTube Shorts.
Deep understanding of platform trends, pacing, storytelling, and audience behavior.
Strong video production skills (shooting and editing).
Comfortable and natural on camera.
Experience using tools like Adobe Creative Suite (Premiere), CapCut, or Final Cut Pro.
Strong awareness of internet culture, creator trends, and virial content formats.
Ability to work in a fast-paced, collaborative environment.
Passion or curiosity for consumer tech, gaming, smart home, or connected devices.

Benefits

Pay Range: $75,000 - $85,000
Free snacks and drinks
Fully paid medical, dental, and vision insurance (partial coverage for dependents)
Contributions to 401k funds
Bi-annual reviews, and annual pay increases
Health and wellness benefits, including free gym membership
Quarterly team-building events

TP-Link

Headquartered in the United States, TP-Link is a global provider of reliable networking devices and smart home products, consistently ranked as the world’s top provider of Wi-Fi devices. The company is committed to delivering innovative products that enhance people’s lives through faster, more reliable connectivity. With a commitment to excellence, TP-Link serves customers in over 170 countries and continues to grow its global footprint.

Founded in 1996

Irvine, California, USA

8.5K employees (550 in marketing)

www.tp-link.com